Responsibilities

• Campaign Support: Learn and assist in the planning and execution of influencer marketing campaigns, from influencer identification and outreach to content coordination and performance tracking
• Influencer Research: Conduct research to identify potential influencers (macro, micro, and nano) who align with client objectives, brand values, and target audiences
• Content Development: Help draft creative briefs and other campaign materials under the guidance of the Senior Brand Manager
• Analytics and Reporting: Support with tracking campaign performance, monitoring key metrics (engagement, reach, conversions, etc.), and compiling reports to evaluate influencer campaign effectiveness
• Trend Monitoring: Stay up-to-date on the latest trends in influencer marketing, social media, and digital content strategies to offer fresh insights and ideas

Requirements

• Candidates should have prior work or life experience in a relevant field, be currently enrolled as a Senior in a Bachelor’s program, or a recent graduate with a major in Media, Marketing, Advertising, or similar field (a degree is not required)
• Strong written and verbal communication and organizational skills
• Social media platform knowledge; know the in’s-and-outs of how each platform functions (Facebook, Instagram, TikTok, X, Pinterest, and LinkedIn)
• Proficiency in a Mac environment; experience with Google Docs, Google Analytics, Canva, and the Adobe Suite.
• Team player that can operate in a flexible, dynamic, and fast-paced environment

Preferred

Benefits

• Family-oriented environment
• Dog-friendly offices
• Opportunities for varied and rapid career development