Industries Marketing Senior Manager at PwC | Tampa, FL | $91K/yr – $322K/yr

PwC

Industries Marketing Senior Manager

Tampa, FL (On-site)

$91K/yr – $322K/yrSenior Level6+ years expFull time

Posted 3 weeks ago

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Job Summary

Own multi channel marketing leadership with a focus on integrated campaigns, market research, and cross functional content strategy that ties brand, demand, and experience to measurable outcomes.

Strategic ownership across marketing, communications, experiences, digital, and paid media to drive revenue and brand presence.
Analytics driven optimization of campaigns, investment decisions, and brand consistency.
Cross functional collaboration on content, audience engagement, and stakeholder alignment to scale planning and execution.

Job Description

Leading the development and execution of strategic marketing initiatives to drive revenue growth, strengthen industry positioning, and enhance brand visibility
Conducting market research and performance analysis to inform marketing strategies and identify new business opportunities
Developing integrated marketing plans and campaigns across marketing, communications, experiences, digital, and paid media channels
Establishing planning processes and frameworks that enable consistent execution across industry marketing teams
Analyzing campaign performance to optimize marketing efforts, inform investment decisions, and validate brand consistency
Collaborating with cross-functional teams to develop and implement content marketing, promotional, and audience engagement strategies
Identifying opportunities for collaboration across industries, Lines of Service, platforms, alliances, and firmwide initiatives
Utilizing CRM software and marketing insights to support audience engagement and client nurturing efforts
Developing performance reporting and measurement approaches to support data-informed decision making
Coaching and mentoring team members to foster a high-performing and inclusive work environment
Applying analytical thinking to solve complex marketing challenges and improve operational processes
Crafting and conveying clear, impactful messages that align with strategic marketing goals
Building and maintaining stakeholder relationships while serving as a trusted advisor on marketing strategy and execution

At least a High School Diploma or the equivalent degree
At least 6 years of experience in sales, marketing, strategy, communications, consulting, business planning, or PwC experience
Travel up to 20%

Preference for a Bachelor\'s degree
Excelling in brand marketing, integrated marketing strategy, and campaign performance analysis
Developing strategic messaging and storytelling capabilities
Establishing planning frameworks and scalable ways of working
Utilizing CRM software and performance insights to support targeted marketing initiatives
Demonstrating proficiency in content marketing and audience engagement strategies
Leading marketing campaign development and cross-functional collaboration
Developing measurement approaches and performance reporting
Navigating complex stakeholder environments and influencing cross-functional teams
Applying analytical thinking to drive marketing operations and strategy

PwC offers a wide range of benefits, including medical, dental, vision, 401k, holiday pay, vacation, personal and family sick leave, and more.

PwC

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At PwC, we help clients drive their companies to the leading edge. We’re a tech-forward, people-empowered network with more than 370,000 people in 149 countries. Across audit and assurance, tax and legal, deals and consulting we help build, accelerate and sustain momentum. Find out more at www.pwc.com. PwC: Audit and assurance, consulting and tax services PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Content on this page has been prepared for general information only and is not intended to be relied upon as accounting, tax or professional advice. Please reach out to your advisors for specific advice.

London, England, GB

287K employees (3,380 in marketing)

www.pwc.com/gx/en

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