Responsibilities

• Lead and develop a team of 3 PMMs, setting direction, removing blockers, and building their craft across positioning, launches, and sales enablement
• Own Prolific's product positioning and messaging architecture – the foundational narratives that vertical teams and sales build on
• Build and run the product launch framework: the process, the templates, the cross-functional coordination that makes launches predictable and effective
• Own solutions packaging and go-to-market strategy for combination of platform, participants and services
• Partner with Product leadership to shape roadmap priorities based on market signal and competitive positioning
• Work directly with Sales leadership to understand what's landing in deals, what's not, and translate that into better narratives and sales enablement materials
• Set the standard for PMM craft at Prolific – how we write, how we launch, how we measure impact

Requirements

• 7+ years in product or solutions marketing, with at least 2 years leading or managing PMMs
• Experience building PMM as a function – not just executing within an established playbook
• Proven ability to translate complex, technical products into positioning that lands with different buyer types
• Strong stakeholder management across Product, Sales, and executive teams – you know how to influence without authority and build trust with technical and commercial leaders
• Track record of shipping launches that moved business metrics, not just "got out the door"
• Excellent writing and synthesis skills – you can take messy inputs and produce clear, compelling outputs
• Experience in product marketing or solutions marketing for complex B2B products, marketplaces, or platform businesses - ideally with multi-stakeholder buyer journeys

Benefits

• We''ve built a unique platform that connects researchers and companies with a global pool of participants, enabling the collection of high-quality, ethically sourced human behavioral data and feedback.
• Join us to enjoy a competitive salary, benefits, and remote working within our impactful, mission-driven culture.
• At Prolific, compensation packages for eligible roles include base salary, equity, and benefits. Many roles also include the opportunity to earn a cash variable element, such as a bonus or commission.