Responsibilities

• Narrative & Content Architecture - Define Gravity’s enduring content pillars — the core themes that shape campaigns, product narratives, industry positioning, and executive communications.
• Establish and maintain centralized messaging frameworks across segments and personas.
• Translate complex climate and energy workflows into clear, differentiated positioning.
• Ensure every campaign and launch ladders back to consistent narrative themes.
• Build and scale a repeatable content engine across formats: ads, blogs, case studies, white papers, webpages, email campaigns, one-pagers, events, and executive content.
• Own the content calendar and publishing cadence across awareness, consideration, conversion, and expansion stages.
• Launch & Go-to-Market Excellence - Develop and execute high-impact go-to-market plans for product launches and updates.
• Create coordinated, cross-channel campaigns designed for complex, multi-stakeholder enterprise buying groups.
• Ensure launches are theme-driven, measurable, and operationally tight
• Performance, Pipeline & Measurable Output - Own clear marketing output targets: qualified leads, marketing-sourced opportunities, campaign-driven pipeline, and funnel conversion improvement.

Requirements

• 5+ years of experience in enterprise B2B SaaS marketing, with deep expertise in growth marketing and demand generation.
• Experience leading marketing through a meaningful stage of growth: building structure, scaling pipeline programs, and introducing performance rigor.
• Strong grasp of full-funnel dynamics: inbound, paid acquisition, lifecycle marketing, conversion optimization, and experimentation.
• Proven ability to drive measurable outputs across leads, opportunities, and pipeline.
• Exceptional storyteller with experience developing positioning, messaging frameworks, and content pillars in competitive markets.
• Willingness and ability to both set strategy and execute: comfortable rolling up your sleeves to build campaigns, refine messaging, analyze performance, and get work over the line.
• Data-driven, operationally strong, and able to build accountability within a growing team.
• Fluency with AI tools to increase speed and scale without sacrificing quality.

Preferred

• Sustainability, climate, or energy market familiarity is a plus.

Benefits

• Foundational impact at a company transforming sustainability and energy.
• Competitive salary and meaningful equity.
• Paid health, vision, dental, and life insurance.
• Unlimited PTO.
• Health & wellness stipend.