Head of Marketing at Embrava | New York City, NY

Head of Marketing

New York City, NY (Hybrid)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the marketing function with cross‑functional alignment, owning strategy, channel execution, and events that translate into measurable pipeline impact.

Marketing strategy, team leadership, and budget allocation across campaigns, events, and digital channels.
Positioning, messaging, and target audience for Embrava products across IT and workplace buyers.
Lead events and email programs, measure outcomes, and create market-facing speaker opportunities.

Job Description

Responsibilities

Lead the marketing team
Manage, mentor, and grow the marketing team, setting clear goals and priorities
Build marketing plans and budgets, and own how resources are allocated across channels
Serve as the go-to marketing partner for sales, product, and leadership
Own marketing strategy
Develop and execute Embrava's overall marketing strategy
Define positioning, messaging, and target audiences for our products
Identify new opportunities, channels, and markets to support company growth
Oversee events
Assist in planning events such as trade shows, webinars, customer events, and launches
Lead and support the events coordinator, setting priorities and reviewing plans
Make sure events are measured and that attendance turns into follow-up and pipeline
Manage email marketing
Own the email marketing program, including campaigns, newsletters, and nurture sequences
Build and segment lists, write and schedule sends, and run A/B tests
Track open, click, and conversion rates, and improve performance over time
Be the face of marketing
Represent the marketing department internally and externally
Could have the opportunity to present at events, webinars, and meetings

Requirements

5+ years of marketing experience, with at least 1 to 2 years managing people or leading projects and teams
A track record of planning and running successful campaigns and events
Strong email marketing experience, including marketing automation tools
Excellent written and verbal communication skills, with confidence presenting and public speaking
Experience owning brand, content, and digital channels (website, SEO, social)
An analytical mindset and comfort using data to measure and improve results
Strong project management skills and the ability to juggle multiple priorities
Bachelor's degree in marketing, business, communications, or a related field, or equivalent experience

Nice to Have

Experience in B2B, SaaS, hardware, or workplace or office technology
Familiarity with demand generation and the B2B buyer journey
Experience marketing to IT, workplace, facilities, or HR decision-makers
Experience with tools such as HubSpot, Salesforce, or similar CRM and automation platforms
Comfort working with AI-powered marketing tools
Experience supporting growth across multiple markets or countries

Benefits

A chance to lead and shape the entire marketing function at a growing company
A visible, high-impact role where your work translates directly into growth
A small, collaborative team where you can move quickly and own your results
[Add benefits here: health coverage, PTO, performance bonus, professional development, etc.]

Embrava

What is Embrava's impact? - Increased employee productivity and collaboration- Smarter workspaces- Reduced cost due to fewer interruptions- Tools designed to help the hearing and visually impaired- Workplace analyticsAt Embrava, we exist to help organizations protect its most valuable asset: the time of its employees. Through innovative hardware and software solutions, we help companies implement smarter workspaces that foster employee productivity and collaboration.

New York, New York, USA

19 employees (1 in marketing)

www.embrava.com