Responsibilities

• Run the whole engine: from audience → MQL → opps → revenue
• Plan, launch, and optimize SEO/SEM, paid social (esp. LinkedIn), ABM, events, and AI-assisted campaigns on a tight, disciplined budget
• Partner closely with Sales on ICPs, targeting, messaging, and pipeline goals
• Lead ABM to win named enterprise and mid‑market accounts
• Treat events as pipeline machines (prep, booth, budget, follow‑through)
• Own the website for conversion while always testing and iterating
• Use tools like 6sense/Demandbase + HubSpot/Salesforce/Pardot to orchestrate and measure
• Report clearly on pipeline, conversion rates, CAC, and ROI
• Experiment smartly; scale only what works
• Help shape what marketing looks like as we grow

Requirements

• 5–7+ years hands-on demand gen/performance marketing in B2B SaaS
• Proven track record driving inbound pipeline with lean budgets
• Strong in SEO/SEM, paid social, funnels, and attribution (no vanity metrics)
• Fluent with MA/CRM (HubSpot, Salesforce, Pardot) and ABM platforms
• Business-first thinker who ties marketing to revenue
• Owner mindset: both strategist and doer; strong taste in messaging/design
• Great cross‑functional partner; eager to grow scope over time
• Mortgage experience not required but you must be curious and a speedy learner

Benefits

• Remote-first
• Medical, dental, vision, 401(k), HSA, EAP
• PTO as needed
• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Health insurance
• Paid time off