Requirements

• 10+ years in B2B SaaS growth or demand generation with a demonstrated track record of building scalable programs that drive measurable pipeline and revenue.
• Experience scaling Series B/C companies.
• Experience with SLG, PLG, mobile app growth, freemium products, or self-serve acquisition strongly preferred.
• Experience owning or influencing user acquisition, activation, retention, and conversion metrics.
• Expert use of HubSpot, LinkedIn Campaign Manager, Google Ads, Google Tag Manager, and Meta Ads.
• Familiarity with App Store acquisition, mobile attribution, lifecycle marketing, or product analytics tools is a plus.
• Proficient in using AI tools to automate and build content, with an interest in using AI to constantly improve outcomes.
• Strategic thinker with a builder’s mindset who thrives in fast-paced, high-ownership environments.
• Comfortable operating with ambiguity.
• Strong understanding of funnel metrics, attribution models, campaign analytics, and performance optimization.