Head of Content at Moe | Seattle, WA

Head of Content

Seattle, WA (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 2 months ago

The other 99% submit and hope. You're about to do something different.

Lead Moe’s brand and content strategy to acquire, retain, and grow a community, reporting to the CEO and partnering with product on launches.

Define Moe’s brand voice and content philosophy from the ground up
Build and own content strategy across all channels — driving acquisition, retention, and community growth
Develop platform-native strategies for TikTok, Instagram, Reddit, YouTube, and Discord
Partner directly with the CEO and product team on launches, campaigns, and storytelling
Establish the workflows, measurement frameworks, and team structure that scale
Be the creative decision-maker — hiring and managing creators, talent, or agencies as we grow

Proven experience building or leading content/brand at a high-growth B2C, DTC, or consumer mobile company
You’ve worked at scale — and now you want to own it from day one
Deep fluency in short-form, social-first content (i.e. you understand TikTok culture, not just TikTok tactics)
A collaborator who knows how to work alongside a founder at the executive level
Data-literate with strong editorial instincts
Low ego, high standards
community-led content experience (Reddit, Discord), personal finance/investing background, or prior experience as an early content hire at a startup that scaled