GTM Strategy & Ops Lead

New York City, NY (On-site)

$120K/yr – $170K/yrSenior Level3+ years expFull time

Posted 3 days ago

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Job Summary

Own the end-to-end GTM operations, design and ship pipeline systems, and measure impact to accelerate revenue.

  • Lead the design and delivery of the go-to-market roadmap and close gaps that drive growth
  • Build and optimize pipeline systems including automated content, market tracking, outbound prospecting, and re-engagement
  • Define target buyers, route inbound leads, and segment customers for personalized selling

Job Description

Responsibilities

  • Map how our GTM motion works end to end, identifying the highest-leverage gaps and owning the roadmap for closing them
  • Build the systems that fill our pipeline (i.e., automated content creation, market trend tracking, targeted outbound prospecting, and personalized re-engagement)
  • Sharpen who we sell to and how, by qualifying/routing inbound leads and segmenting our customers to improve sales personalization
  • Help our sellers close more deals with meeting cycle automation, deal-specific information, and flagging of deals that are stalled, at risk, or ripe for expansion
  • Own our customer pipeline data, and integrate customers, deals, and revenue into a single source of truth to identify opportunities and accelerate close timelines
  • Measure what’s working (i.e. across outbound campaigns, inbound leads, and more), and integrate those insights into our GTM motion

Requirements

  • 3-6 years in business operations, consulting, or a similarly high-rigor role where you structured difficult problems and drove them to resolution
  • Structured problem-solving instincts and proven ability to work effectively in high ambiguity situations with imperfect data
  • Bias toward fast, iterative execution and proven ability to isolate what matters most in a complex problem, test a scrappy solution, and iterate from there
  • Proven track record in designing well-structured, end-to-end business workflows and processes (i.e., defining the target use case, inputs, and outputs)
  • Commercial judgement in discerning what really moves the needle for a given challenge
  • High agency in identifying opportunities, proposing ideas, and delivering solutions
  • Eagerness to learn modern AI tooling (no prior building experience required, though existing fluency is a plus)
  • Clear and effective written and verbal communication

Benefits

  • Fully-covered, best-in-class medical, vision, and dental insurance
  • Free memberships to One Medical, Teladoc, and Talkspace
  • Flexible PTO, in addition to 13 paid company holidays (including a weeklong winter closure from Christmas Eve through New Year's Day)
  • 12 weeks of fully paid parental leave, with the option to extend up to 24 weeks total
  • 401(k) plan, FSA option, and commuter benefit of your choice
  • Fully stocked kitchen with fruits, snacks, coffee, and tea, plus weekly team lunches

Headcount Trend

Current headcount: ~458

Marketing Team

Marketing Team Size
7 (2% of company)
Marketing Roles Posted (Last 30 Days)
1