Responsibilities

• Build a scalable marketing operations foundation
• Own the systems, processes, and operational infrastructure that power our marketing organization
• Design scalable workflows that support a rapidly growing GTM organization
• Continuously improve the reliability, maintainability, and performance of our marketing systems
• Own marketing automation
• Build and optimize automated campaign workflows, lifecycle programs, lead management, and operational processes
• Improve system reliability by reducing manual processes and eliminating fragile workflows
• Identify opportunities to leverage AI to automate repetitive operational work
• Build trusted measurement
• Own marketing attribution, campaign measurement, and performance reporting

Requirements

• 4–7 years of experience in Marketing Operations, GTM Operations, Revenue Operations, or a similar analytical systems role at a high-growth B2B SaaS company
• A systems thinker who enjoys solving complex operational problems and designing scalable solutions
• Strong analytical skills with the ability to identify patterns, diagnose root causes, and make data-driven decisions
• Experience building and managing marketing automation, attribution, and lead management systems
• Experience with HubSpot or similar marketing automation platforms, with the ability to think beyond any single tool
• Strong understanding of CRM architecture, marketing technology, integrations, APIs, and data flows
• Curiosity about AI and excitement for applying it to automate workflows, improve operations, and increase team productivity
• A proactive mindset: you surface problems before others notice them and bring thoughtful solutions, not just observations
• Strong communication skills and the ability to collaborate effectively across technical and non-technical teams