Go-to-Market Generalist

New York City, NY (On-site)

$120K/yr – $150K/yrMid LevelFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the go-to-market motion from strategy to execution, collaborate across channels, and progressively move into closing while developing deep product fluency for technical buyers.

  • Shape GTM strategy and run experiments across multiple channels
  • Sell credibly to technical buyers by building product fluency
  • Own outcomes in an early-stage environment and evolve with the role

Job Description

Responsibilities

  • Think comprehensively about go-to-market strategy and help build the motion beyond individual quotas
  • Contribute across multiple channels and experiment to find what works
  • Develop deep product fluency to sell credibly to technical buyers
  • Partner with marketing on broader initiatives, including launch and campaigns
  • Grow into closing or other paths over time as the role evolves

Requirements

  • Strong technical foundation, with the ability to quickly understand a product that works across the stack and speak to technical buyers
  • High-slope, high-potential operator who wants to build, not just execute a script
  • Prior experience in a go-to-market capacity
  • Comfort with ambiguity and a desire to own outcomes in an early-stage environment
  • Bonus: a computer science degree or technical background; experience at a database, observability, or infrastructure company; or prior enterprise selling into technical buyers
talentpluto logo

talentpluto

B.TECH stands as a dynamic Egyptian narrative embodying innovation, expansion, and influence. Our story began in 1997 with the introduction of Egypt's first electronics retail concept, we pride in our unrivaled position, with a wide network of over 175 stores across Egypt. Our success is underlined by leading the digital retail revolution in the Middle East and introducing our unique financing solutions, which have played a pivotal role in gaining unparalleled popularity among the Egyptian market, which positioned us as the number one choice for consumers and cemented our status as a powerhouse of innovation and market expansion. Our dedicated team, now over 5k strong, reflects our strong growth strategy centered on digital transformation, technology integration, and achieving success across a variety of dynamic, high-growth business sectors.

Founded in 1997
Nasr City, Cairo, EGY
4.2K employees (216 in marketing)

Traffic Signals

Monthly Visitors
9.2M
Traffic Source Mix
Search
23.2%
Direct
52.6%
Referral
16.8%
Social
6.8%
Paid
0.4%

Headcount Trend

Current headcount: ~4.2K

Marketing Team

Marketing Team Size
183 (4% of company)
Marketing Roles Posted (Last 30 Days)
8