Senior Manager, GTM Strategy & Process Optimization
ServiceNow
San Diego, CA (Remote)
$140K/yr - $245K/yrIn-houseFull-timeSenior level10+ years exp.
1 day ago
Go to Market
San Francisco, CA (On-site)
$120K/yr – $220K/yrSenior Level2+ years expFull time
Posted 5 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own the outbound GTM engine for a scrappy early stage platform, building from scratch and driving multi-channel pipeline while aligning with the CEO on strategy and prioritization.
- Outbound demand generation across email, LinkedIn, phone, and multi-channel experiments
- GTM tooling and AI-assisted prospecting to identify leads and lift campaign performance
- Help shape the future GTM org and support early sales through calls, events, and rapid iteration
Job Description
Responsibilities
- Build and run outbound pipeline generation experiments across email, LinkedIn, phone, and other channels
- Use modern GTM tooling and AI tools to identify leads, personalize outreach, and improve campaign performance
- Track results, measure performance, and iterate quickly on messaging, segmentation, and channel strategy
- Help develop repeatable outbound and demand generation systems from scratch
- Support early-stage sales efforts by joining calls, helping qualify opportunities, and moving deals forward
- Attend conferences and events as needed to support pipeline development and company growth
- Work directly with the CEO on GTM strategy, execution, and prioritization
- Play a foundational role in shaping the future GTM organization as the company grows
Requirements
- 2–3 years of experience in demand generation, outbound, pipeline generation, or GTM engineering
- Strong ability to find leads, test creative outbound approaches, and build pipeline in ambiguous environments
- Comfortable operating in a role that is more SDR / GTM-engineering leaning at the start, while still being able to handle sales conversations when needed
- Startup experience strongly preferred
- Likely backgrounds include founding GTM or early GTM hire at a Seed or Series A startup
- Early commercial hire at a later-stage startup looking to move into a more foundational role
- Strong interest in working in person in a fast-moving, highly iterative environment
- High ownership, urgency, and willingness to figure things out without a lot of structure
Nice to Have
- Experience selling into technical buyers or working in AI, infrastructure, developer tools, or conversational AI environments
- Experience as an SDR who grew into broader GTM ownership, or as an AE who still enjoys pipeline creation and outbound experimentation
- Familiarity with modern GTM engineering workflows and outbound tools
- Comfort with conference-based pipeline generation and multi-channel prospecting
- Interest in growing into a future GTM leadership role
talentpluto
B.TECH stands as a dynamic Egyptian narrative embodying innovation, expansion, and influence. Our story began in 1997 with the introduction of Egypt's first electronics retail concept, we pride in our unrivaled position, with a wide network of over 175 stores across Egypt. Our success is underlined by leading the digital retail revolution in the Middle East and introducing our unique financing solutions, which have played a pivotal role in gaining unparalleled popularity among the Egyptian market, which positioned us as the number one choice for consumers and cemented our status as a powerhouse of innovation and market expansion. Our dedicated team, now over 5k strong, reflects our strong growth strategy centered on digital transformation, technology integration, and achieving success across a variety of dynamic, high-growth business sectors.
Traffic Signals
Monthly Visitors
9.2M
Traffic Source Mix
Search
23.2%
Direct
52.6%
Referral
16.8%
Social
6.8%
Paid
0.4%
Headcount Trend
Current headcount: ~4.2K
Marketing Team
Marketing Team Size
183 (4% of company)
Marketing Roles Posted (Last 30 Days)
8
