Global Social Media Lead at Bessemer Venture Partners India | Los Angeles, CA | $249K/yr – $307K/yr

Bessemer Venture Partners India

Global Social Media Lead

Los Angeles, CA (Hybrid)

$249K/yr – $307K/yrSenior Level15+ years expFull time

Posted 2 months ago

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Job Summary

Own and scale Waymo\'s global social narrative, shaping a premium voice, 24/7 community operations, and data-driven storytelling that ties social activity to business impact.

Growth & Brand: Build a 24/7, crisis-ready global social program with executive alignment and regulatory awareness.
Content & Voice: Lead thumb-stopping, social-first content and channel architecture across US and expansion markets.
Analytics & Leadership: Deploy predictive social listening and an analytics framework to quantify impact and guide strategy.

Job Description

Lead the overarching global social media strategy by owning Waymo’s brand expression, scaling our content ecosystem and channel architecture to capture an audience of millions across US and expansion markets.
Serve as the lead across all social touchpoints to ensure a premium, consistent voice while advising C-suite executives and senior leadership on real-time social listening and narrative strategies.
Establish data-driven analytics framework, deploying predictive social listening to capitalize on cultural trends and quantify business impact.
Act as a creative catalyst for the brand, pioneering thumb-stopping, social-first content that weave Waymo into mainstream culture.
Design and oversee an agile, 24/7 global community management and crisis mitigation framework, implementing best practices to safely navigate complex public relations and regulatory landscapes.
Recruit, scale, and mentor a high-performing, multi-disciplinary social media organization while managing agency partnerships, production vendors, and the social marketing budget.

A BA/BS degree or equivalent practical experience in Marketing, Communications, Journalism, or a related field.
At least 15 years of leadership experience in marketing & communications, preferably managing global social content, enterprise-level social footprints in-house for an iconic technology, mobility, or consumer brand.
A robust portfolio of bold, award-winning social-first campaigns that demonstrate strategic, unconventional risk-taking and an innate understanding of viral mechanics.
Proven success directly leading teams and managing scaled global agency models to ensure seamless 24/7 coverage and triage.
Expert-level understanding of global social platforms, and regional nuances by country/region (i.e. Instagram, Reddit, TikTok, YouTube, LinkedIn, Threads, and X.)
Direct experience developing and managing executive thought leadership programs, ghostwriting for C-suite leaders, and securing buy-in from senior corporate stakeholders for high-stakes digital campaigns.

Experience leading social media within a high-growth and highly regulated emerging technology sector.
Experience adapting a central brand voice to fit international markets, respecting localized cultural nuances, vernacular, and regulatory restrictions.
Direct experience leading social response and real-time community containment during high-visibility national news cycles, regulatory shifts, or corporate crises.
Experience embedding AI workflows and generative tools into your workflow to automate large-scale community moderation, enhance predictive social listening, and streamline deep-dive sentiment reporting.
Expert knowledge of enterprise-level social listening, publishing, and clean-room analytics infrastructure like Sprinklr, Sprout Social, or Brandwatch.
A strong understanding of how organic social media, community building, and creator whitelisting loop back into growth marketing engines to drive organic app downloads.

Waymo employees are also eligible to participate in Waymo’s discretionary annual bonus program, equity incentive plan, and generous Company benefits program, subject to eligibility requirements.

Bessemer Venture Partners India

Bessemer Venture Partners is one of the world's oldest and most active venture capital firms, founded in 1911. We have 400+ active portfolio companies, and 150+ IPOs and deSPACs to our name.We've been investing in India since 2006 with a dedicated, on-the-ground team focused on early-stage founders building enduring companies. With over 80 investments in India, we back businesses across AI, Consumer, Cybersecurity, Fintech, and Healthcare. Our India portfolio includes Swiggy, BigBasket, Urban Company, Bharat Matrimony, Medi Assist, NephroPlus, Moxie, Boldfit, Aivar, Graph AI, Easebuzz, Perfios, Transbnk, and more. Globally, our portfolio has included Pinterest, Shopify, Twilio, LinkedIn, DocuSign, Fiverr, Toast, and ServiceTitan. We pride ourselves on partnering with many of our companies from the earliest of stages until their IPO and beyond. Born from innovations in steel more than a century ago, Bessemer’s storied history has afforded its partners the opportunity to celebrate and scrutinize its investment decisions (see Memos) and also learn from the investments we didn’t make (see Anti-Portfolio).We are committed to forging the legacy companies of tomorrow and if you're building something that matters, we'd like to connect.

Founded in 2006

Bengaluru, Karnataka, IND

16 employees (1 in marketing)

www.bvp.com/india