Founding Growth & Marketing Lead

Los Angeles, CA (On-site)

Salary Not AvailableManagerFull time

Posted 2 months ago

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Job Summary

Own the growth-and-brand strategy and partnerships for Joey, turning first-principles experiments into scalable, talk-worthy positioning that gets Joey into people’s hands.

  • Growth & Brand: Own cross-functional growth, brand, and partnerships to drive adoption.
  • Experimentation & Execution: Run experiments, launch in high-signal environments, and shape positioning as we scale.
  • Audience & Advocacy: Build campaigns and narratives that spur word-of-mouth and group-chat sharing.

Job Description

Own the growth-and-brand strategy and partnerships for Joey, turning first-principles experiments into scalable, talk-worthy positioning that gets Joey into people’s hands.

  • Growth & Brand: Own cross-functional growth, brand, and partnerships to drive adoption.
  • Experimentation & Execution: Run experiments, launch in high-signal environments, and shape positioning as we scale.
  • Audience & Advocacy: Build campaigns and narratives that spur word-of-mouth and group-chat sharing.
Joey AI logo

Joey AI

Transitioning traditional businesses into the digital frontier. Part Of The Brand Factory Group of Companies.

Founded in 2017
Toronto, Ontario, CAN
25 employees (18 in marketing)

Traffic Signals

Monthly Visitors
160
Traffic Source Mix
Search
58.1%
Direct
22.6%
Referral
12.5%
Social
5.6%
Paid
1.2%

Headcount Trend

Current headcount: ~25

Marketing Team

Marketing Team Size
6 (24% of company)