Responsibilities

• Execute regional field and partner marketing initiatives aligned to pipeline generation and customer engagement goals
• Manage end-to-end planning and execution of virtual and in-person events across the US and Canada
• Coordinate joint partner marketing programs including webinars, workshops, co-branded campaigns, and partner-led events
• Collaborate cross-functionally with sales, partner sales, marketing operations, and external vendors to support GTM initiatives
• Track campaign and event performance, ensuring accurate CRM reporting and post-event pipeline visibility
• Manage budgets, vendors, logistics, and stakeholder communications across multiple concurrent programs

Requirements

• 3–5 years of experience in field marketing, partner marketing, event marketing, or campaign management within B2B SaaS or technology organizations
• Strong experience managing end-to-end event logistics and regional field marketing activations
• Proven ability to collaborate effectively across sales, channel partners, vendors, and marketing stakeholders
• Strong project management and organizational skills with ability to manage multiple priorities simultaneously
• Familiarity with CRM and marketing automation platforms, preferably Salesforce and Pardot
• Experience measuring campaign and pipeline impact from events and partner programs preferred
• SaaS and B2B experience strongly preferred
• US or Canada-based candidates only, with ability to support regional travel as needed