Responsibilities

• Market Engagement & Retail Partnerships
• Build and maintain relationships with retail store managers and staff to identify and support sales floor needs
• Maintain regular communication with the Trade Marketing Manager and Account Managers regarding retailer interactions, opportunities, and market updates
• Staff in-store retail activations and off-site events to increase brand awareness, product adoption, and customer engagement
• Deliver formal and informal brand and product training to new and existing retail accounts
• Proactively identify accounts requiring additional product education or brand support
• Educate retail staff on campaigns, product launches, promotions, and budtender-specific initiatives
• Support limited-time offers and promotional programs through education, merchandising materials, promotional merchandise, and digital assets
• Drive participation in Seed Talent retail education programs through awareness and incentive reminders
• Support product replacement, buyback, event sample, and media sample activities as needed

Requirements

• 4+ years of sales or field marketing experience required; cannabis or alcohol industry experience preferred
• Proficiency with Microsoft Office Suite
• Experience using CRM systems required; Salesforce experience preferred
• Strong time management, prioritization, and organizational skills
• Strong written and verbal communication skills
• Strong attention to detail and ability to manage multiple priorities
• Comfortable reviewing quantitative data and communicating relevant insights
• Ability to adapt and remain effective in a fast-paced, field-based environment
• Valid driver's license, reliable personal vehicle, and clean driving record required
• Ability and willingness to travel more than 200 miles to visit assigned accounts

Benefits

• We offer a comprehensive benefits package for full-time employees working at least 30 hours per week, including medical, dental, and vision coverage, an HSA option for eligible plans, company-paid basic life and AD&D insurance, an Employee Assistance Program, paid time off, and a 401(k) plan. Benefits for most employees become effective the first day of the month following their date of hire. Eligible employees may participate in the 401(k) plan after 90 days of employment, subject to plan terms and eligibility requirements.