Responsibilities

• Successfully leads the resident recruitment process by establishing and cultivating meaningful relationships with prospects and their families and identifies individual candidate’s needs.
• Develops and maintains productive internal and external marketing strategies including referral sources and community relationships.
• Maintains occupancy levels, tracks and trends resident movements, is the central point of contact for all prospective residents and manages the admission/assessment process in collaboration with the community management team.

Requirements

• Superior communication skills with the ability to effectively communicate in English, both orally and in writing.
• Ability to communicate a clear vision of the community and its services.
• Dependable and punctual with a professional, competent demeanor.
• Knowledge of the physiology and psychology of the older person.
• Recognizes common signs/symptoms of dementia.
• Demonstrates strong customer service skills and telephone marketing skills.
• Adaptable, flexible and focused on meeting the needs of prospective residents and their families.
• Demonstrate team and business partner skills.

Preferred

• Degree in marketing or human services field preferred.
• Prior experience in marketing to seniors, in sales, senior housing, long-term care insurance, hospitality or an appropriate healthcare/personal care background preferred.
• Proven track record of marketing/sales results.
• An outgoing personality, superior communication skills and strong customer service orientation required.
• Must present a neat, clean appearance and demonstrate a positive, cheerful attitude.
• Must possess a clean driving record and valid state issued driver’s license.
• Local travel required.