Executive & Digital Content Strategy Lead

Austin, TX (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Build, scale, and govern executive thought leadership programs that turn business priorities into differentiated narratives across YouTube and LinkedIn, driving awareness, engagement, and measurable influence.

  • Executive thought leadership: define strategy, craft core narratives, and align messaging across leadership and initiatives.
  • Channel operations: own YouTube and LinkedIn programs, editorials, calendars, and cross-functional publishing cadences.
  • Performance optimization: leverage insights, testing, and optimization to improve reach, engagement, and conversions.

Job Description

Responsibilities

  • Define and evolve executive thought leadership strategy aligned to client priorities and key campaigns
  • Develop core narratives, messaging frameworks, and editorial themes across executives and initiatives
  • Partner with executives, communications, and business leaders to shape authentic, differentiated perspectives
  • Translate business priorities into scalable thought leadership programs and content series
  • Own Commercial PC YouTube channel strategy, including content pillars, audience targeting, and performance goals
  • Develop and manage always-on content programming (e.g., series, episodic formats, campaign integrations)
  • Partner with creative teams and COEs on concept development, production planning, and publishing cadence
  • Ensure content aligns to broader campaign narratives and supports awareness, engagement, and conversion goals
  • Drive performance optimization through insights, testing, and continuous improvement
  • Define and execute LinkedIn Commercial PC strategy across corporate channels and executive presence

Requirements

  • Bachelor’s or Master’s degree in Marketing, Communications, Journalism, Business, or related field

Preferred

  • Extensive experience in content strategy, executive communications, social media, digital marketing, or thought leadership
  • Experience managing executive presence and content strategy on LinkedIn and YouTube
  • Strong understanding of digital storytelling, editorial strategy, and audience engagement best practices
  • Experience working cross-functionally with communications, creative, social, and campaign teams

Benefits

  • AMD benefits at a glance.

Marketing Team

Marketing Roles Posted (Last 30 Days)
6