Responsibilities

• Lead the team in translating client goals into strategic media solutions that grow our client’s brands and ensure strategic consistency across all elements of plan development and implementation, heavily focusing on performance-based media & analytics driven approach to client success
• Collaborate with Next executive-level leadership on strategic marketing approach, guiding translation of client goals to the Business Solutions team, activation teams, and media partners
• Responsible for providing high level strategic insights that build client business in ongoing planning and quarterly business reviews
• Apply and leverage analytical outputs to build media recommendations and ongoing business growth
• Develop & maintain strong understanding of all internal and external analytics tools, identify appropriate applications based on business needs
• Lead the team’s understanding of client’s business and uncovering of motivations/needs; proactively learning about the business from a holistic perspective (e.g. quarterly earnings reports, overarching business trends)
• Identify and evaluate emerging media technologies and partnerships that deliver transformational client outcomes tied to client business success
• Ensure strategic alignment across all channels and teams to ensure a fully integrated approach
• Responsible for client contracts, negotiations, agency revenue and profitability
• Oversee operations of the Business Solutions Team to ensure consistent and high-quality client deliverables

Requirements

• 15+ years of experience
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and media research/reporting resources
• Experience in a client relationship management role
• Strong leadership skills and experience developing media professionals, ability to manage a team
• Effective verbal and written communication skills; able to confidently present and sell through ideas both internally and to clients

Preferred

• 15+ years of experience
• Thorough understanding of advanced analytics and performance media
• Vast client experience in categories including retail, DTC, CPG
• Strong leadership skills and experience developing media professionals, ability to manage a team
• Experience in a client relationship management role
• Effective verbal and written communication skills; able to confidently present and sell through ideas both internally and to clients
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and media research/reporting resources

Benefits

The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.