Email Marketing Specialist (Shopify & Klaviyo)

Tampa, FL (On-site)

Salary Not AvailableEntry Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive revenue from email marketing for an ecommerce brand by owning Klaviyo campaigns.

  • Own revenue-driving email campaigns and automated flows.
  • Must-have: 2–4 years of ecommerce email marketing and hands-on Klaviyo experience.
  • Standout: Experience applying segmentation and A/B testing to lift revenue.

Job Description

Responsibilities

  • Plan and execute revenue-driving email campaigns
  • Build and optimize automated flows (welcome, abandoned cart, post-purchase, win-back, etc.)
  • Segment audiences and personalize messaging using Klaviyo
  • Collaborate with the ecommerce team on promotions and launches
  • Analyze performance and continuously improve results
  • Run A/B tests on subject lines, offers, and creative
  • Manage the email marketing calendar
  • Maintain list health and deliverability

Requirements

  • Bachelor’s degree in Marketing or related field
  • 2–4 years of email marketing experience (ecommerce preferred)
  • Hands-on experience with Klaviyo (required)
  • Experience with Shopify or similar platforms
  • Strong analytical and creative skillset
  • Proven ability to generate revenue through email

Preferred

  • Familiarity with DIY or woodworking is a big plus
  • Experience in the woodworking tools industry — we want to talk to you immediately

Benefits

  • Competitive salary
  • Health insurance
  • Paid time off
  • Paid holidays
  • Employee discounts