Email Marketing Specialist (Marketo, Remote, USA)

USA (Remote)

$70K/yr – $85K/yrMid LevelFull time

Posted 3 months ago

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Job Summary

Drive email campaigns and automation in Marketo for Vectorworks, overseeing build, testing, QA, and optimization.

  • Own end-to-end Marketo campaigns and automation
  • Must-have: Proven hands-on Marketo experience with workflow creation and campaign execution
  • Standout: Rigorous QA and calendar management driving measurable improvements

Job Description

Responsibilities

  • Build, test, and deploy email campaigns and automated workflows in Marketo
  • Partner with campaign stakeholders to align on segmentation, timing, and strategy
  • Analyze performance metrics and provide actionable recommendations for optimization
  • Conduct A/B testing to improve subject lines, content, and send timing
  • Ensure high-quality execution through rigorous QA and email calendar management

Requirements

  • Proven hands-on expertise in Marketo, including workflow creation and campaign execution

Benefits

  • 15 days of Paid Time Off (PTO) per year. At 5 years of employment this goes up to 20 days of PTO.
  • 9 paid holidays and a holiday break for non-essential employees in December.
  • 5 days of Volunteer Time Off
  • 3 days of Summertime Leave
  • 3.5% employer 401(k) contribution matching
  • 4 weeks of paid Parental Leave
  • Medical, Dental, Vision
  • Short/Long Term Disability
  • Pet Insurance
  • Tuition Re-imbursement up to $5,250 per year
  • Employee discount programs
Vectorworks logo

Vectorworks

4.2 Glassdoor

Global design and BIM software leader serving 650,000+ professionals in the architecture, landscape and entertainment industries. Since 1985, we’ve been committed to helping designers capture inspiration and nurture innovation to bring their visions to life. Our software is a one-platform solution for designers to build data-rich, visual models without sacrificing the design process, while collaborating with on- and offsite teams throughout the project lifecycle. View employment opportunities on our jobs board: http://www.vectorworks.net/company/careers

Founded in 1985
Columbia, Maryland, USA
314 employees (63 in marketing)
85% recommend to a friend
97% CEO approval

Traffic Signals

Monthly Visitors
503.2K
Monthly Google Ads Budget
$161.6K
Traffic Source Mix
Search
55.9%
Direct
37.9%
Referral
4.4%
Social
1%
Paid
0.6%

Headcount Trend

Current headcount: ~314

Marketing Team

Marketing Team Size
41 (13% of company)

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