Email Marketing Specialist at Mainstream Fiber Networks | Bloomington, IN | $55K/yr – $60K/yr

Mainstream Fiber Networks

Email Marketing Specialist

Bloomington, IN (Remote)

$55K/yr – $60K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own the multi-channel marketing engine, driving campaign development, HubSpot-powered automation, and data-driven optimization to fuel lead generation and lifecycle outcomes across marketing, sales, and product initiatives.

Growth Infrastructure: Build and optimize HubSpot-based campaigns, CRM hygiene, lead handoffs, and cross-functional dashboards.
Lifecycle & Demand Gen: Create targeted email flows, lead nurturing, landing pages, forms, and CTAs to move prospects to customers.
Insights & Compliance: Track performance, run A/B tests, and ensure CAN-SPAM/GDPR compliance in all email programs.

Job Description

Responsibilities

Develop and execute multi-channel campaigns aligned with company goals
Create and manage content for email, web, social, and digital campaigns
Collaborate with sales and leadership to support lead generation and customer retention
Conduct market research and competitor analysis to identify opportunities
Assist branding, product promotions, events, and content marketing initiatives
Track campaign performance and provide actionable reporting
Manage and optimize HubSpot CRM and Marketing Hub
Build, schedule, test, and deploy email campaigns and automated workflows in HubSpot
Create lead nurturing sequences and lifecycle automations
Segment audiences and maintain accurate contact data in HubSpot

Requirements

2+ years of marketing and email marketing experience
Strong hands-on HubSpot Marketing Hub and CRM experience
Experience creating automated workflows, emails, and dashboards in HubSpot
Bachelor’s degree in Marketing/Communications/Business or related field preferred
Excellent copywriting, communication, and organizational skills
Familiarity with digital marketing including SEO and content marketing
Experience translating campaign data into actionable insights
Ability to manage multiple projects in a fast-paced environment

Preferred

HubSpot certifications strongly preferred
Experience with marketing automation and lead scoring
Basic HTML/CSS knowledge for email customization
Experience with Google Analytics and reporting tools
Graphic design experience using Canva or Adobe Creative Suite
Strong understanding of inbound marketing strategies

Mainstream Fiber Networks

2.5 Glassdoor

Reliable internet access. Real world connectivity. Homegrown commitment. Mainstream Fiber Networks is a locally owned and operated fiber optic internet provider located in Nashville, IN. We are dedicated to providing high speed connectivity to the rural areas of southern Indiana. Our team works to deliver fiber optic infrastructure to areas that would otherwise not have access to reliable internet access. Our mission is to provide customers and communities with affordable, reliable fiber optic service solutions and superior customer care. We will work to educate communities about the benefits and value of high speed internet. We will continually invest in partner communities to grow cohesively with the direction of the modern age.

Founded in 2012

Nashville, Indiana, USA

msfiber.net

27% recommend to a friend

35% CEO approval