Email Marketing Specialist

Belleville, MI (Remote)

$55K/yr – $60K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Builds and owns HubSpot-powered demand-gen engine across campaigns, nurturing, and lifecycle automation to drive lead generation and conversion, with a strong emphasis on data-driven optimization and CRM hygiene.

  • Own multi-channel campaigns and content strategy to support lead generation and retention.
  • Manage HubSpot CRM, Marketing Hub, and automated email workflows to improve segmentation, delivery, and attribution.

Job Description

Builds and owns HubSpot-powered demand-gen engine across campaigns, nurturing, and lifecycle automation to drive lead generation and conversion, with a strong emphasis on data-driven optimization and CRM hygiene.

  • Develop and execute multi-channel marketing campaigns aligned with company goals
  • Create and manage marketing content for email, web, social media, and digital campaigns
  • Collaborate with sales and leadership teams to support lead generation and customer retention strategies
  • Conduct market research and competitor analysis to identify opportunities and trends
  • Assist with branding initiatives, product promotions, events, and content marketing
  • Track campaign performance and provide reporting with actionable recommendations
  • Build, schedule, test, and deploy email marketing campaigns and automated workflows in HubSpot
  • Create lead nurturing sequences, drip campaigns, and customer lifecycle automations
  • Segment audiences and maintain accurate contact databases within HubSpot
  • Monitor and improve email performance metrics including open rates, CTR, conversions, and deliverability
Mainstream Fiber Networks logo

Mainstream Fiber Networks

2.5 Glassdoor

Reliable internet access. Real world connectivity. Homegrown commitment. Mainstream Fiber Networks is a locally owned and operated fiber optic internet provider located in Nashville, IN. We are dedicated to providing high speed connectivity to the rural areas of southern Indiana. Our team works to deliver fiber optic infrastructure to areas that would otherwise not have access to reliable internet access. Our mission is to provide customers and communities with affordable, reliable fiber optic service solutions and superior customer care. We will work to educate communities about the benefits and value of high speed internet. We will continually invest in partner communities to grow cohesively with the direction of the modern age.

Founded in 2012
Nashville, Indiana, USA
27% recommend to a friend
35% CEO approval

Traffic Signals

Monthly Google Ads Budget
$373.5K

Funding

Last Raise
$7.8M
Private Equity, 2 years ago

Funding History

  • Oct 2023
    Private Equity
  • May 2023
    Series Unknown • $7.8M