Email Marketing Specialist II (Chicago, IL or Remote)

Chicago, IL (Hybrid)

$64K/yr – $86K/yrMid Level5+ years expFull time

Posted 7 weeks ago

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Job Summary

Own end-to-end CRM campaigns and cross-functional personalization with Braze, shaping lifecycle journeys and a data-driven strategy that grows engagement and revenue.

  • Data-driven personalization across email, push, and in-app that drives engagement and LTV.
  • Journey orchestration across multiple channels to deliver consistent experiences throughout the lifecycle.
  • Cross-functional execution with Marketing, Product, Engineering, and Analytics to boost app adoption and revenue.

Job Description

Data-fueled personalization and multi-touch CRM execution across email, push, and in-app channels to drive engagement, repeat purchases, and customer lifetime value.

  • Data-fueled personalization: Leverage CRM technology, customer data, and Liquid scripting to create highly personalized email, push, and in-app experiences that increase engagement, repeat purchase behavior, and customer lifetime value.
  • Seamless multi-touch engagement: Build, deploy, and optimize dynamic customer journeys across email, push, and in-app channels, ensuring consistent and relevant experiences throughout the customer lifecycle.
  • Strategic execution: Partner with CRM, Product, Engineering, and Analytics teams to deliver campaigns, automation programs, and personalization initiatives that drive app adoption, customer engagement, and revenue growth.
  • Own end-to-end execution of CRM campaigns, including audience configuration, personalization, QA, deployment, and performance analysis.
  • Build and maintain scalable customer journeys, triggered campaigns, and automated lifecycle programs within Braze.
  • Develop reusable content modules and personalization frameworks that improve campaign scalability and operational efficiency.
  • Contribute to promotional planning and lifecycle marketing strategies through a strong understanding of customer behavior and business objectives.
  • Partner with Marketing, Product, Engineering, and Analytics teams to implement new initiatives and enhance customer experiences across channels.
Vivid Seats logo

Vivid Seats

3.7 Glassdoor

Vivid Seats is a leading online ticket marketplace connecting fans with the live events, artists, and sports teams they love. Guided by the belief that Everyone Should Experience It Live, we offer one of the largest selections of tickets in North America, backed by our Buyer Guarantee and an industry-leading Vivid Seats Rewards program where every fan earns on every purchase. What We Do:• Leading Ticket Marketplace: Concerts, sports, theater, comedy and more — from everyday seats to sold-out and premium events. • Rewards Program: Only ticketing loyalty program where fans earn rewards, perks, surprise gifts, exclusive access, and ticket upgrades. • Fan Engagement: In-app Game Center lets users play daily games to win credits, points, and even free tickets. • Trust & Safety: A verified, secure platform trusted by millions, offering a reliable, and safe experience with a 100% Buyer Guarantee • Innovation & Tech: Proprietary software, advanced search, CRM, and analytics deliver a frictionless ticket-buying experience. • Global Growth: Expanding internationally, launching new products for both buyers and sellers, and strengthening our tech stack. Recognition: • Industry leader in value, flexibility, and fan-first innovation. • Named as of the World’s Most Innovative Companies by Fast Company and one of America’s Best Companies for Customer Service in Ticketing by Newsweek. Join Us: At Vivid Seats, you’ll help shape the future of live events. We’re a trusted technology-driven, customer-first team building tools, products, and experiences that connect people through the power of shared moments. Our Culture Offers: • A mission that inspires: Bringing fans closer to what they love. • Collaborative, innovative work environment. • Opportunities to work on high-impact projects using the latest tech. • A workplace committed to diversity, equity, and inclusion. • Perks like monthly Vivid Seats gift cards, ticket discounts, and access to live experiences.

Founded in 2001
Chicago, Illinois, USA
533 employees (46 in marketing)
68% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
10.1M
Monthly Google Ads Budget
$2.2M
Traffic Source Mix
Search
48.7%
Direct
34.9%
Referral
14.6%
Social
0.6%
Paid
1.1%

Headcount Trend

Current headcount: ~534

Marketing Team

Marketing Team Size
31 (6% of company)

Funding

Total Funding
$368.1M
Last Raise
$120.3M
Post IPO Secondary, 2 years ago

Funding History

  • Dec 2023
    Post IPO Secondary • $120.3M
  • Dec 2021
    Post IPO Equity • $22.9M
  • Oct 2021
    Post IPO Equity • $225M

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