Email Marketing Manager

USA (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 2 months ago

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Job Summary

Build and own reliable, revenue-focused email retention programs in Klaviyo, from setup and QA to testing, deliverability, and performance insights, while coordinating with strategy and client success to optimize flows, segments, and timelines.

  • Ownership: end-to-end Klaviyo campaigns, including flows, segmentation, tagging, and testing.
  • Quality & delivery: strict QA, render checks, UTM accuracy, and deliverability optimization.
  • Collaboration & optimization: partner with strategists and CS to drive insights, A/B tests, and campaign pacing.

Job Description

Build, own, and optimize reliable, revenue-driven email programs in Klaviyo, including setup, QA, testing, and deliverability, while coordinating with strategists and client success to maximize flows, segments, and timelines.

  • Ownership: end-to-end Klaviyo campaigns, including flows, segmentation, tagging, and testing.
  • Quality & delivery: strict QA, render checks, UTM accuracy, and deliverability optimization.
  • Collaboration & optimization: partner with strategists and CS to drive insights, A/B tests, and campaign pacing.
  • Campaign hygiene: ensure naming conventions and audience correctness across initiatives.
  • Tracking & reporting: monitor open rate, CTR, revenue, and deliverability metrics for each send.
  • Issue resolution: identify performance patterns and share improvement suggestions.
  • Flow maintenance: keep structures and segments clean for reliable activation.
  • Asset coordination: work with strategists to align assets and approvals for campaigns.
  • Timelines: manage campaign calendars in coordination with the Client Success Manager.
  • blockers: escalate missing assets, delays, or technical issues early to stay on schedule.

Requirements

  • 2 to 4 years of hands-on Klaviyo experience managing ecommerce campaigns.
  • Deep understanding of segmentation, flows, and campaign setup.
  • Strong technical attention to detail from naming conventions to tracking links.
  • Comfortable managing multiple accounts and collaborating across teams.

Preferred

  • Basic HTML knowledge for troubleshooting.
  • Experience with Shopify or ecommerce operations.
  • Understanding of email deliverability and optimization best practices.
Optimite logo

Optimite

Optimite - we are here to rescue the world from boring emails. Why settle for “meh” when you can have “wow”? We have helped 2,000+ eCommerce brands, from Shopify startups to global powerhouses in just 5 years.We’re not your average email design and development team. Think of us as the quirky problem-solvers who deliver jaw-dropping templates that look great and convert even better. Reliable? Always. Affordable? You bet. Scalable? Like your dreams of inbox domination.Here’s the deal: We don’t just create pretty emails; we build campaigns that make people click, shop, and cheer (sometimes all at once). Whether it’s abandoned cart reminders, loyalty campaigns, or newsletters that don’t put people to sleep, to name a few, we’ve got you covered.Optimite has partnered with some of the fastest-growing Shopify brands worldwide and worked alongside industry leaders across the US, UK, and Europe.Oh, and did we mention we’re available 24/7? That’s right - while you’re busy scaling your brand, we’re behind the scenes designing, troubleshooting, and ensuring your emails shine bright like a diamond.So, if you’re ready to break up with bland emails and take your campaigns to the next level, give us a shout. We are here for you!Be bold, be brilliant, be Optimite-istic with us. 🚀

Founded in 2019
Gurgaon, Haryana, IND
40 employees (17 in marketing)

Traffic Signals

Monthly Visitors
2.7K
Traffic Source Mix
Search
44.7%
Direct
33.9%
Referral
13%
Social
5.2%
Paid
1.4%

Headcount Trend

Current headcount: ~40

Marketing Team

Marketing Team Size
4 (10% of company)