Responsibilities

• Write email copy for campaigns based on provided strategy and briefs
• Develop clear, structured creative briefs for designers and Klaviyo builders
• Sug gest visual direction, product selections, and layout ideas for each campaign
• Work within established email templates while identifying opportunities for creative improvement
• Use AI tools and internal prompting systems to support copy development (without relying on them entirely)
• Review campaign performance insights to inform future creative direction
• Familiarize yourself with client brands, products, and asset libraries to make informed recommendations
• Collaborate with internal team members to ensure campaigns are aligned and ready for execution
• Occasionally participate in client meetings (not a primary client-facing role)

Requirements

• 3–5+ years experience in email marketing, copywriting, or ecommerce marketing
• Strong copywriting skills with the ability to adapt to different brand voices
• Experience writing for ecommerce brands (product-driven marketing required)
• Ability to think beyond copy - considering visuals, layout, and user experience
• Comfort using AI tools to support (not replace) your work
• Strong attention to detail and ability to follow structured processes
• Curiosity and adaptability when working across a diverse range of ecommerce brands and industries (e.g., jewelry, wellness, apparel)
• Ability to manage multiple brands and shift between them effectively
• Familiarity with Slack, Asana, Notion and other collaboration tools

Preferred

• Working knowledge of Klaviyo, Canva, and Figma is a plus, especially for occasional last-minute edits or content updates
• Familiarity with ecommerce customer journeys and lifecycle marketing
• Experience collaborating with designers and marketing teams