Email Marketing & Automation Coordinator

Overland Park, KS (Hybrid)

Salary Not AvailableIntern/New Grad1+ years expFull time

Posted 4 months ago

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Job Summary

Drive email campaigns as part of the MMGY Global email team, coordinating production, review, and cross-functional integration.

  • Own day-to-day production and deployment of email campaigns with cross-functional partners.
  • Must-have: Excellent written and verbal communication skills.
  • Standout: Collaboration across Analytics, Social, Paid Media, and PM to align campaigns with client goals.

Job Description

Responsibilities

  • Work with the Email Marketing and Automation Manager and Strategist on a daily basis in the development and execution of email marketing campaigns
  • Coordinate assets for the day-to-day production and execution of email marketing campaigns
  • Collaborate in the creative process for email, including timelines, creative brief creation, revisions/editing, proofreading, coordination with internal/external vendors and designers
  • Routes all emails for creative review and submits revisions for feedback and approval
  • Work closely with the Analytics, Social Media, Paid Media and Project Management teams to ensure campaigns are fully integrated and coincide with the client’s overall goals
  • Assist in writing creative briefs and leveraging internal project management tools to adequately prep internal teams for integrated campaigns
  • Partner with the Email Marketing and Automation Manager to manage the email marketing calendar
  • Assist team with the implementation of new initiatives, testing cadence and special email projects
  • Partner with project teams to build new functionality and triggers and troubleshoot issues as needed
  • Quality checks of email campaigns, with a focus on renderability, link accuracy, content, and etc. prior to deployment
  • Set up and manage, test and assist deployment with email campaigns in a variety of marketing platforms
  • Assist with ongoing reporting in line with client expectations
  • Update ongoing integrated content calendar
  • Assist with reporting and email marketing metrics/analysis

Requirements

  • Excellent knowledge of Microsoft Office products including, Outlook, Word, Excel, and PowerPoint
  • Ability to problem-solve and troubleshoot
  • Strong written and verbal communication skills
  • Ability to multi-task and work in a collaborative and fast-paced environment

Preferred

  • Bachelor’s degree in marketing, communications, or a related field is preferred
  • We welcome nontraditional paths. Relevant experience from internships, freelance work, community involvement, or transferable skills from other industries will be considered
  • Experience with email campaign management and deployment in an Email Service Provider such as Salesforce Marketing Cloud, Pardot, Mailchimp, Marketo, etc. is a plus

Benefits

  • MMGY Global provides a comprehensive PTO + benefits package that includes a hybrid telework policy.
MMGY Global logo

MMGY Global

3.5 Glassdoor

MMGY Global is the world's leading integrated marketing company specializing in the travel, tourism and hospitality industry representing multiple agency brands with one goal: to inspire people to go places. Our communications practice is composed of multiple best-in-class brands including Travel Intelligence, TCI Research, Grifco, Hills Balfour, Lieb, MMGY, the company's flagship integrated marketing agency, Myriad, NJF, NextFactor, Origin and Wagstaff. Together, we represent more than 600 travel and tourism marketing experts across the globe.

Founded in 1981
Overland Park, Kansas, USA
446 employees (140 in marketing)
49% recommend to a friend
62% CEO approval

Traffic Signals

Monthly Visitors
8K
Traffic Source Mix
Search
39%
Direct
43%
Referral
9%
Social
7.3%
Paid
1.3%

Headcount Trend

Current headcount: ~446

Marketing Team

Marketing Team Size
105 (24% of company)
Median Career Experience
10 years
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
8

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