Director of Social & Organic Marketing

San Mateo, CA (Hybrid)

$220K/yr – $250K/yrDirector/Executive10+ years expFull time

Posted 1 day ago

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Job Summary

Own and scale Eve's organic social across multiple platforms, oversee production and partnerships, and shape executive presence while building a growing social team and measurement framework.

  • Own strategy, production, and campaigns across channels
  • Develop creator, influencer, and employee-advocacy programs
  • Manage budgets, metrics, and team growth to drive reach with resonance

Job Description

Responsibilities

  • Own organic social strategy, management, and production across all of Eve's channels; Instagram, LinkedIn, Reddit, X, YouTube, and emerging platforms; from the quarterly plan to the post that ships this afternoon.
  • Create the campaigns that put Eve in the real world. Activations, stunts, field interviews, press moments, documentary shoots. Concept them, produce them, and turn them into assets that travel.
  • Produce the content yourself, not just brief it. Write posts, direct and shoot on location, cut short-form video, and ship at the pace social demands while raising the bar on craft.
  • Build Eve's creator and influencer program from scratch. Find the right voices in and around plaintiff law, structure the partnerships, and hold the work to our standard.
  • Launch and run Eve's employee evangelism program. Give the team the tools, templates, and encouragement to become a distribution engine.
  • Build the executive presence of Eve's leaders, including the CEO, CPO, CRO, and CMO; ghostwrite, shape, and grow their voices on social.
  • Build Eve's brand across two audiences at once: plaintiff attorneys (our customers) and the people we want to hire (our future team).
  • Run the budget. You'll have real money for production, creators, and paid amplification behind select posts. Decide where it goes, place bets that won't pay off evenly, and be honest about which ones worked.
  • Hire and lead a social team over time. Start as a team of one and build the function, with a budget behind you.
  • Own the numbers, including when they're lying. Grow reach and engagement across every channel; build the measurement that separates a post that traveled from a post that mattered, and be the one who says which is which.

Requirements

  • 10+ years in social media, content, or brand, including time owning strategy and production for a brand people recognized.
  • A portfolio of social work you can point to: accounts you grew, formats you invented, posts that broke out.
  • A genuine maker; you personally write, shoot, and edit short-form content, and you ship daily.
  • Deep native fluency across Instagram, LinkedIn, Reddit, and X; you know what works where and why.
  • Proven ability to grow an executive’s or founder’s presence on social, including ghostwriting, format, and cadence.
  • Experience building or running an employee advocacy or evangelism program.
  • Instinct for what makes people stop, feel something, and share; you understand the difference between reach and resonance.
  • Excellent writing and taste. Our audience is attorneys and top-tier operators; they notice everything.
  • Comfort building from zero and leading a team as it grows.

Preferred

  • You’ve grown a brand’s social from small to genuinely known.
  • Experience with employer branding or recruiting-driven social.
  • Experience marketing to attorneys, professional services buyers, or another skeptical, high-expertise audience.
  • A track record on Reddit specifically; you understand the community and its rules.
  • You’ve built a social or content team, not just joined one.
  • You’ve worked at a company going through hypergrowth and thrived in the chaos.

Benefits

  • 💰 Competitive Salary & Equity
  • 💹 401(k) Program with Employer Matching
  • ⚕️ Health, Dental, Vision and Life Insurance
  • 🩼 Short Term and Long Term Disability
  • 🚗 Commuter Benefits*
  • 🧑‍💻 Autonomous Work Environment
  • 🖥️ Workplace Setup Reimbursement
  • 🏠 Telecomm Stipend
  • 🏝 Flexible Time Off (FTO) + Holidays
  • 🚀 Quarterly Team Gatherings
Eve logo

Eve

Eve optimizes your casework from intake to resolution.Seamlessly integrate an AI case assistant that optimizes your firm into an AI-native powerhouse - securely and responsibly.

Founded in 2020
San Mateo, California, USA
181 employees (24 in marketing)

Traffic Signals

Monthly Visitors
76.1K
Monthly Google Ads Budget
$285.7K
Traffic Source Mix
Search
22.3%
Direct
64.3%
Referral
9.5%
Social
3.2%
Paid
0.7%

Headcount Trend

Current headcount: ~188

Marketing Team

Marketing Team Size
11 (6% of company)
Median Career Experience
5 years
Median Tenure
0.8 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$61M
Last Raise
$47M
Series A, 1 years ago

Funding History

  • Jan 2025
    Series A • $47M
  • Oct 2023
    Seed • $14M

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