Responsibilities

• Lead Four Strategic Capabilities
• 1. Improve Vaccine Acceptance and Uptake - Develop and execute omni-channel consumer strategies that increase vaccine confidence, acceptance, and uptake across prioritized consumer and patient segments - Partner with brand teams to align and coordinate portfolio marketing and brand priorities.
• 2. Mobilize Customers and Stakeholders - Engage and align public health customers, advocacy organizations, professional societies, and key stakeholders behind portfolio objectives. - Develop tools, resources, and digital engagement strategies that enable stakeholders to effectively engage customers.
• 3. Strengthen and Optimize the Vaccination Ecosystem - Identify opportunities to improve vaccine access, delivery, and ecosystem effectiveness. - Partner across the healthcare and public health landscape to address barriers and enable sustainable vaccination solutions.
• 4. Anticipate and Mitigate Ecosystem Threats and Opportunities - Monitor behavioral, programmatic, funding, competitive, and healthcare trends impacting portfolio performance. - Drive proactive planning and recommendations to address emerging risks and capitalize on opportunities.
• Enterprise Leadership - Lead and develop a high-performing, inclusive team of 5 Associate Directors and lead a digital engagement team to support content development and execution. - Create and guide execution of strategic priorities across the Public Health Marketing organization. - Serve as the subject matter expert on public health stakeholders, customer dynamics, and ecosystem trends. - Drive alignment and collaboration across Brand Marketing, Customer Engagement, Communications, Medical Affairs, Policy, IAM, Contracting, and Field teams. - Lead annual planning, performance measurement, and budget management

Requirements

• Minimum – BS/BA
• Preferred – MBA/MA/MPH
• 8+ years of experience in marketing, public health, market access, policy, stakeholder engagement, or related commercial functions.
• Proven success developing and executing strategic and omnichannel marketing initiatives.
• Strong stakeholder management skills with experience influencing and partnering with senior internal and external stakeholders.
• Demonstrated ability to lead cross-functional teams and drive organizational alignment.
• Strong innovative, analytical, and strategic problem-solving skills.
• Experience leveraging data, insights, and performance metrics to drive decisions and optimize results.
• Exceptional communication, presentation, and change leadership capabilities.
• Track record of building, developing, and enabling high-performing teams through inclusive leadership.

Benefits

• We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days.