Responsibilities

• Strategy & AI Maturity — Partner with marketing leadership to define operational priorities that align with broader GTM and business goals.
• Own Marketing's AI maturity roadmap — identifying where AI can improve targeting, personalization, and efficiency across the funnel, and establishing the governance and guardrails (data usage, quality control, human-in-the-loop checkpoints) that let it scale responsibly across teams.
• Systems & Infrastructure — Own and evolve the marketing technology stack — automation platform, CRM integrations, lead tracking, routing, attribution, and data hygiene, including AI-enabled workflows where they add real efficiency — building foundational systems where they don't yet exist.
• Own the vision and evolution of Cyberhaven's marketing platform ecosystem, ensuring tools like Salesforce, HubSpot, Demandbase, and Clay operate as one integrated system rather than disconnected point solutions.
• Drive testing and optimization of scoring, segmentation, routing, and workflow logic, translating results into recommendations that improve performance.
• Reporting & Measurement — Build and maintain dashboards and reporting for campaign performance, funnel health, and pipeline impact across the full-funnel motion, helping identify business risks and investment opportunities.
• Cross-Functional & Business Operations — Align closely with Sales and Revenue Operations on lead flow, SLAs, reporting, and shared annual and quarterly targets.
• Cross-functional — Manage agencies and external partners as an extension of the team, with clear ownership, prioritization, and accountability to contracted agreements.
• Budget & Technology — Manage the marketing operations budget and technology renewals, including reconciliation and forecasting with Finance, aligning resources with strategic goals.

Requirements

• 8+ years in Marketing Operations with progressive responsibility, including people management.
• Experience building infrastructure in an early-stage or rapidly evolving environment.
• Demonstrated experience leading AI adoption within a marketing or RevOps org, with a clear point of view on where AI meaningfully helps, and where it shouldn't be applied.
• Demonstrated experience designing attribution models and account-based strategies, not just reporting on them; hands-on experience with Demandbase preferred
• Proven ability to identify inefficiencies and design scalable systems from the ground up.
• Highly organized with strong project management skills, able to drive complex projects from idea to execution.
• High learning agility and comfort operating in a fast-paced, evolving environment.

Preferred

• Hands-on experience with Demandbase preferred