Responsibilities

• Access Marketing Execution
• Execute access marketing initiatives supporting ENCELTO™ in alignment with strategic direction established by the Senior Director of Access Strategy and Operations and other Market Access leaders.
• Translate access and reimbursement strategies into customer-facing marketing resources, educational materials, and engagement tactics.
• Lead implementation of access marketing plans designed to support efficient patient access, reimbursement, and surgery completion.
• Payer, Site of Care, and Customer Marketing
• Develop and maintain marketing resources that support payers, healthcare providers, sites of care, and other customers throughout the patient access journey for ENCELTO™.
• Create customer-focused materials addressing benefit verification, prior authorization, reimbursement processes, claims submission, coding, billing, and patient support resources for ENCELTO™.
• Partner with cross-functional stakeholders to simplify complex access and reimbursement information into clear, actionable communications.
• Ensure materials are tailored to the needs of stakeholders involved in the treatment, acquisition, and reimbursement process for ENCELTO™.
• Buy-and-Bill and Specialty Pharmacy Channel Support

Requirements

• Bachelor’s degree is required.
• Minimum of 8 years pharmaceutical, biotechnology, specialty pharmaceutical, or healthcare industry experience.
• Minimum of 5 years access marketing, reimbursement marketing, patient services marketing, customer marketing, or related commercial experience.
• Experience developing customer-facing access and reimbursement communications and educational resources.
• Strong understanding of provider, site of care, and patient access workflows.
• Experience working within specialty pharmacy and/or buy-and-bill reimbursement environments.
• Proven ability to manage cross-functional projects and agency partners.
• Experience supporting rare disease, cell therapy, gene therapy, or other complex specialty products; ophthalmology or retina experience preferred.
• Experience supporting surgery centers, centers of excellence, or specialty provider networks preferred.
• Experience partnering with payer, patient services, trade and distribution, and field reimbursement teams preferred.