Director of Marketing - Cooked Perfect Brands

Norwood, MA (Hybrid)

$190K/yr – $240K/yrDirector/Executive12+ years expFull time

Posted 2 months ago

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Job Summary

Own and evolve the Cooked Perfect brand through a long-range vision, growth architecture, and compelling storytelling while leading innovation and portfolio strategy to unlock new meal occasions and channel opportunities.

  • Growth & Brand Leadership: Own long-term brand vision, architecture, and storytelling to drive household penetration, purchase frequency, and brand equity across retail, club, foodservice, and e-commerce.
  • Innovation & Pipeline: Lead the long-term innovation vision and balanced roadmap, partnering with R&D, Commercialization, Operations, and Sales to bring concepts to market.
  • Planning & Growth Strategy: Identify whitespace, lead annual planning (OGSM/AOP/LR), and translate consumer insights into scalable growth strategies.

Job Description

Own and evolve the Cooked Perfect brand through a long-range vision, growth architecture, and compelling storytelling while leading innovation and portfolio strategy to unlock new meal occasions and channel opportunities.

  • Growth & Brand Leadership: Own long-term brand vision, architecture, and storytelling to drive household penetration, purchase frequency, and brand equity across retail, club, foodservice, and e-commerce.
  • Innovation & Pipeline: Lead the long-term innovation vision and balanced roadmap, partnering with R&D, Commercialization, Operations, and Sales to bring concepts to market.
  • Planning & Growth Strategy: Identify whitespace, lead annual planning (OGSM/AOP/LR), and translate consumer insights into scalable growth strategies.
Home Market Foods logo

Home Market Foods

Home Market Foods is a dynamic food manufacturing company that is the market leader in a number of meat-based meal and snack categories. We have grown substantially across our markets through excellence in innovation, operations, and customer service. This success has been nurtured by our ownership group and an expanding team of world-class leaders. HMF is building on our track record through complementary acquisitions and a growing number of business development initiatives. HMF’s business model is poised to continue to thrive and offer greater opportunities for our customers and team. With corporate headquarters in Needham, MA and a manufacturing facility in Norwood, MA, we are comfortably located within the Boston metropolitan area.

Founded in 1957
Norwood, Massachusetts, USA
256 employees (8 in marketing)

Traffic Signals

Monthly Visitors
4.3K
Traffic Source Mix
Search
27.4%
Direct
48.2%
Referral
6%
Social
16.9%
Paid
1.4%

Headcount Trend

Current headcount: ~256

Marketing Team

Marketing Team Size
8 (3% of company)

Funding

Total Funding
$22M
Last Raise
$22M
Private Equity, 16 years ago

Funding History

  • Feb 2010
    Private Equity • $22M