Responsibilities

• Lead and execute integrated marketing campaigns for all productions, including subscription, single ticket, and group sales strategies that drive revenue and audience growth.
• Develop and steward PTC's brand strategy, ensuring clear, consistent, and compelling messaging across all platforms and materials.
• Oversee the creation and execution of marketing and communications content, including digital, print, email, and social media.
• Lead and direct all press and media relations efforts end-to-end, including strategic planning, cultivating media relationships, developing and distributing press materials, coordinating interviews, and tracking coverage to ensure consistent, impactful storytelling that advances PTC's visibility and institutional goals.
• Partner with Managing Director to develop and manage the annual marketing budget, ensuring effective and responsible use of resources.
• Collaborate cross-departmentally—including with Artistic, Development, Education, Patron Services, and Outreach—to ensure alignment of messaging, support fundraising and patron engagement strategies, and advance audience development and retention across all communities.
• Manage and mentor the marketing and communications team, setting priorities, supporting professional growth, and ensuring effective execution of departmental goals.
• Performs other duties as assigned to ensure the smooth operations of the marketing and communications department as well as the organization.

Requirements

• 5-7 years of professional experience in a related marketing and communications leadership role.
• Bachelor's degree in a related area or equivalency (one year of education can be substituted for two years of related work experience).
• Four to six years of progressively more responsible management experience.
• Background knowledge of hiring department's area of specialization in order to analyze, plan and draw conclusions for recommendations to superiors.
• Demonstrated leadership skills in planning and directing employees and processes in order to effectively monitor and develop subordinates and to ensure the smooth operation of department.
• Experience with marketing and CRM tools, including ticketing systems (Spektrix a plus), website management (WordPress), social media platforms, and email marketing (Constant Contact and DotDigital); familiarity with Adobe Creative Suite and related tools preferred.
• Experience overseeing brand management, public relations, special events, and campaign execution.
• Ability to travel locally for meetings, events, and press engagements; a valid Utah driver's license (or ability to obtain one) and reliable transportation are required.
• Availability to work evenings and weekends as needed to support performances and events.

Preferred

• Master's degree in a related area may be preferred.
• Proficiency with marketing and CRM tools, including ticketing systems (Spektrix a plus), website management (WordPress), social media platforms, and email marketing (Constant Contact and DotDigital); familiarity with Adobe Creative Suite and related tools preferred.