Director, Influencer Marketing - Temporary Worker

New York City, NY (Hybrid)

$55/hr – $91/hrDirector/Executive5+ years expFull time

Posted 2 months ago

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Job Summary

Own and scale influencer marketing programs for multiple client accounts, guiding end-to-end campaigns, forecasting impact, and partnering with paid media to maximize client outcomes.

  • Drive end-to-end influencer campaigns from strategy through delivery, aligning timelines, budgets, and outcomes.
  • Collaborate with Dentsu paid media teams to maximize reach, measurement, and business impact.
  • Identify growth opportunities, contribute to new business pitches, and mentor teams toward continuous improvement.

Job Description

Responsibilities

  • Own one or more influencer marketing client accounts, acting as the beginning and end point to clients who are utilizing our services as partners.
  • Ensure their dedicated team is meeting their needs and then some.
  • Provide overall direction to your team on best practices for managing end-to-end influencer marketing campaigns.
  • Be responsible for forecasting potential impact of influencer campaigns / KPIs and communicating how it can impact clients’ businesses.
  • Collaborate and drive success in skillfully promoting influencer content with Dentsu paid media teams.
  • Proactively pitch business growth opportunities to existing clients.
  • Be an active part of the new business pitch process, developing strategies, recommendations and presenting to potential new clients in partnership with leaders.
  • Assist your team in developing timelines and project plans to ensure successful delivery.
  • Take an active and responsive role in internal team processes by serving as the approver for project budgets, SOWs, contracts and invoices.
  • Serve as a key contact for Dentsu Legal in matters of contract development, amendments, and disputes, lending your expertise to the process.

Requirements

  • 5-7+ years’ applicable experience.
  • Agency experience is preferred.
  • 4+ years account lead experience who can maintain positive relationships, deliver strategic council, and successfully troubleshoots client and internal issues
  • 4+ years in the social/digital space as well as influencer marketing
  • Must have end-to-end influencer campaign experience.
  • Must demonstrate strong strategic skills.
  • Must have new business experience.
  • Must have strong presentation skills.
  • Knowledge of sound influencer contracting terms and conditions.
  • Experience managing a team.

Preferred

  • Agency experience is preferred.
  • Knowledge of paid media best practices a big plus.
  • A team and people-focused attitude.
  • An eagerness to learn from others within all levels of the organization.

Benefits

  • Temporary employees are eligible for paid holidays in accordance with dentsu policy, as well as accrued safe and sick time.
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Dentsu

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We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Founded in 2001
Tokyo, JP
18K employees (4,521 in marketing)
60% recommend to a friend
68% CEO approval

Traffic Signals

Monthly Visitors
6.4M
Monthly Google Ads Budget
$167
Traffic Source Mix
Search
31%
Direct
63.4%
Referral
4.9%
Social
0.4%
Paid
0.3%

Headcount Trend

Current headcount: ~18.9K

Marketing Team

Marketing Team Size
3,819 (20% of company)
Median Career Experience
10 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
40

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