Director of Influencer Marketing & Social Media

USA (Remote)

$195K/yr – $234K/yrDirector/Executive10+ years expFull time

Posted 6 days ago

Original Job Description

Babylist logo

Babylist

Glassdoor
4.0

Babylist is the leading digital destination for growing families. For over a decade, Babylist has been the technology solution for expecting parents and the community that supports them, expanding from baby registry into a full-service platform that helps parents make decisions with confidence, stay connected and build happy and healthy families. Every year Babylist helps over 9M people make purchases through its registry, app, ecommerce shop and comprehensive product guides. The Babylist ecosystem now includes Babylist Health, which provides access to products and services including insurance-covered breast pumps, Expectful, a new voice in health and wellness for pre-pregnancy through postpartum care, and The Push, a branded content studio that works with the biggest companies in the baby space. With over 59M monthly pageviews and 1.2M TikTok followers, Babylist is a generational brand leading the $88 billion baby product industry. To learn more about Babylist’s registry options, editorial content and more, visit www.babylist.comYou can also see a list of open positions at www.babylist.com/jobs.

Marketing team
96
Employees
1.1K
Headquarters
Emeryville, California, USA
Founded
2011

Employee Sentiment

Overall Rating
4 / 5
Recommend to a Friend
72%
CEO Approval
84%
Source: Glassdoor

Traffic Signals

Monthly Visitors
11.5M
Monthly Google Ads Budget
$185.2K
Traffic Source Mix
Search
21.2%
Direct
71.4%
Referral
4.6%
Social
1.8%
Paid
0.7%

Headcount Trend

Current headcount: ~1.1K

Funding

Total Funding
$40.7M
Last Raise
4 years ago
Last Raise Amount
$4.5M
  • 2025-02-04
    Seed Round • $4.5M
  • 2021-11-04
    Series C • $40.0M
  • 2018-02-15
    Venture Round