Director, Growth Marketing

Albany, NY (Remote)

$235K/yr – $317K/yrDirector/ExecutiveFull time

Posted 11 days ago

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Job Summary

Own and lead a global paid and performance marketing function, guiding a team of media experts to optimize multi-channel campaigns while partnering with regional demand-gen teams.

  • Define growth opportunities across paid channels
  • Build and manage global campaigns and budgets
  • Collaborate with Global Demand Gen and agencies as needed

Job Description

Responsibilities

  • Lead a team of media experts dedicated to optimizing our presence across all digital marketing channels, including paid search, social, display, affiliate programs, and beyond
  • Be strategic in identifying opportunities to drive growth through paid marketing, but also be comfortable diving in deep into platforms and data to unlock growth opportunities
  • Collaborate with the Global Demand Generation team to support building campaigns that fit the needs of every region
  • Assess and build in-house talent where necessary and partner with media agencies as needed

Requirements

  • 8+ years of experience leading a paid/performance marketing function for a high growth company
  • 2+ years managing a team of direct reports
  • Experience in building global paid marketing campaigns
  • Experience managing $xxM media budget with clear visibility into payback period

Preferred

  • Experience in Paid Search, YouTube, LinkedIn, and/or Display
  • In-house experience at a high-growth B2B or PLG (Product-Led Growth) SaaS company is preferred, where you have directly owned paid marketing strategy and budget rather than managing client accounts in an agency setting
  • Experience in PLG organizations

Benefits

  • Figma offers equity to employees, as well a competitive package of additional benefits, including health, dental & vision, retirement with company contribution, parental leave & reproductive or family planning support, mental health & wellness benefits, generous PTO, company recharge days, a learning & development stipend, a work from home stipend, and cell phone reimbursement.
  • Figma also offers sales incentive pay for most sales roles and an annual bonus plan for eligible non-sales roles.

Marketing Team

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