Director of Field Marketing

New York, USA (On-site)

Salary Not AvailableDirector/Executive10+ years expFull time

Posted 3 months ago

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Job Summary

Drive regional field marketing and ROI-focused initiatives to grow awareness and sales for Pollo Campero in the NYC area.

  • Own regional field marketing strategy and execution to boost awareness and trial.
  • Must-have: 10+ years of field marketing management in multi-unit restaurants.
  • Standout: Budget ownership and cross-functional impact across Ops, Brand, and RGM.

Job Description

Drive regional field marketing and ROI-focused initiatives to grow awareness and sales for Pollo Campero in the NYC area.

  • Own regional field marketing strategy and execution to boost awareness and trial.
  • Must-have: 10+ years of field marketing management in multi-unit restaurants.
  • Standout: Budget ownership and cross-functional impact across Ops, Brand, and RGM.
Pollo Campero logo

Pollo Campero

Pollo Campero started in Guatemala with a prized chicken recipe that has been delighting friends & families since 1971. Fast forward over 50 years later and Pollo Campero's dedication to high quality & flavorful chicken recipes has not changed. Pollo Campero specializes in traditional fried and citrus grilled chicken recipes that can be enjoyed personally or for families to share through dine-in, drive-thru, take out, or delivery. Pollo Campero also has a franchise opportunity that provides its owners with a strong legacy, flavor profile, built-in customer base and proven ability to enter new markets with ease. For more information, visit https://camperofranchise.com/.

Founded in 1971
Dallas, Texas, USA
4.2K employees (119 in marketing)

Traffic Signals

Monthly Visitors
502.2K
Monthly Google Ads Budget
$6.8K
Traffic Source Mix
Search
64.3%
Direct
28.3%
Referral
5.1%
Social
1.3%
Paid
0.9%

Headcount Trend

Current headcount: ~4.2K

Marketing Team

Marketing Team Size
93 (2% of company)
Median Career Experience
11.5 years
Median Tenure
3 years
Marketing Roles Posted (Last 30 Days)
1

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