Director Experiential Marketing (IC)

USA (On-site)

$128K/yr – $165K/yrDirector/Executive8+ years expFull time

Posted 9 days ago

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Job Summary

Own end to end event programs from strategy to post-event reporting, aligning with GTM goals and executive needs.

  • Lead executive prep and onsite support
  • Manage agencies and external vendors
  • Collaborate across Marketing, Sales, Legal, Finance, and People to ensure consistent messaging and revenue alignment

Job Description

Responsibilities

  • Own the end to end strategy, planning, execution, and post event reporting for Motive’s annual user conference, including attendee experience, executive programming, content flow, sponsorship experience, and onsite operations
  • Serve as stakeholder for internal events such as company kickoffs, leadership offsites, executive summits, and key internal moments, partnering closely with the Corporate Marketing team on planning and execution to ensure alignment to leadership objectives and company priorities
  • Lead and manage external agencies across production, creative, logistics, registration technology, and onsite execution, ensuring they operate as true extensions of the Motive team
  • Drive operational excellence across budgets, timelines, contracts, run of show documents, risk management, and vendor coordination for large scale, multi day events
  • Partner closely with Field Marketing, Product Marketing, Campaigns, Brand, Comms, Sales, Finance, Legal, and People teams to ensure events are tightly aligned to GTM strategy, messaging, and revenue goals
  • Act as a trusted partner to executive leadership by owning executive prep, briefing, and onsite support, anticipating needs and ensuring leaders are set up for success
  • Continuously improve event operations and attendee experience through tooling, process improvements, and data driven decision making
  • Own post event reporting and insights, including pipeline influence, engagement metrics, and qualitative feedback, and use learnings to shape future strategy

Requirements

  • 8–10+ years of experience owning large scale user conferences, internal events, or complex live experiences in high growth tech environments
  • Proven track record of serving as the single owner for highly visible, high budget programs with executive level exposure
  • Deep experience managing agencies and external vendors, including setting direction, holding partners accountable, and driving cost efficiency
  • Strong operational discipline across program management, budgeting, contracts, and cross functional execution
  • Demonstrated ability to operate as a senior individual contributor who leads through influence rather than people management
  • Comfort working directly with executive stakeholders and navigating ambiguity, shifting priorities, and tight timelines
  • Experience in B2B SaaS, technology, or similarly complex GTM organizations strongly preferred

Preferred

  • Experience in B2B SaaS, technology, or similarly complex GTM organizations strongly preferred

Benefits

  • Motive offers benefits including health, pharmacy, optical and dental care benefits, paid time off, sick time off, short term and long term disability coverage, life insurance as well as 401k contribution (all benefits are subject to eligibility requirements).
Motive logo

Motive

Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. We serve nearly 100,000 customers, across a wide range of industries including construction, field service, energy, trucking and logistics, and the public sector, among others.Please visit gomotive.com or email us at feedback@gomotive.com for more info.

Founded in 2013
San Francisco, California, USA
5.5K employees (171 in marketing)

Traffic Signals

Monthly Visitors
1.6M
Monthly Google Ads Budget
$141.3K
Traffic Source Mix
Search
25.3%
Direct
69.9%
Referral
4.1%
Social
0.3%
Paid
0.4%

Headcount Trend

Current headcount: ~5.6K

Marketing Team

Marketing Team Size
113 (2% of company)
Median Career Experience
13 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$717.3M
Last Raise
$150M
Series Unknown, 8 months ago

Funding History

  • Jul 2025
    Series Unknown • $150M
  • Oct 2023
    Secondary Market
  • May 2022
    Series F • $150M

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