Director, Experience Planning at Omnicom Media US | New York, USA | $140K/yr – $160K/yr

Director, Experience Planning

New York, USA (Hybrid)

$140K/yr – $160K/yrDirector/Executive7+ years expFull time

Posted 4 months ago

The other 99% submit and hope. You're about to do something different.

Drive integrated media planning and team leadership for Hearts & Science clients.

Own end-to-end client partnerships, defining data-driven briefs and accountable plans.
Must-have: 7+ years in traditional and digital media planning with team leadership.
Standout: Strong cross-functional leadership and ability to align business strategy with media and creative execution.

Be a champion for the brands you manage and continually strive to find innovative solutions that build the brand
Provide expertise and leadership in performance marketing, across all channels: traditional, digital and emerging media
Bringing your track record of data-centric thinking to every integrated client brief, which will outline creative and media requirements and objectives
Being the bridge between strong, conceptual thinking, and data-driven, analytical approaches to problem-solving
Being the connective tissue between the client’s business strategy, the creative agency’s brand strategy, and Hearts’ media strategy
Forming a dynamic duo with the creative team, media planning, marketing science and custom content experts on your team (much like art directors and copywriter’s pair-up in creative agencies)
Maintain high level of service to all clients
Lead and develop annual account plans and create clear accountability measures that ensure client and agency financial and business success
Represent and promote the interests of Hearts & Science internally and externally
Articulate a clear and compelling vision to direct and maximize the team where all roles and responsibilities are well defined, understood and managed

7+ years of experience in traditional and digital media planning
High level of competency in account management and client service
Proven analytical skills with experience developing data-driven insights
Experience in applying learnings to drive optimizations in support of client goals
Strong knowledge of and skill using syndicated interactive research applications and ad serving
Experience in managing and leading a team with a track record for recognizing and supporting opportunities for junior team members to shine
Professional presence and strong communication skills
A thorough understanding of marketing communication channels, especially across digital