Responsibilities

• Lead planning and implementation for client accounts across all channels with an emphasis on digital
• Plays a leading role in all aspects of campaign management including vendor liaison and reporting
• Lead in presentation of data, insights and media to clients
• Serve as client first point of content on Investment, be able to connect and bring in experts from social and precision teams and work collaboratively to produce holistic plans
• Intimate knowledge of consumer habits & touchpoints, i.e. digital, social, video
• Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value
• Manage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliations
• Assist supervisor in negotiation of Buys, Makegoods, Positioning, Value Add Negotiations
• Build relationships with vendors to analyze value and applicability of media vehicles for client media plan
• Create dynamic presentations that effectively communicate to our clients

Requirements

• B.A. or B.S. in Marketing, Advertising or related field highly preferred
• 8+ years of digital media buying experience; with an emphasis on B2B
• Experience planning digital campaigns, and the ability to confidently present these to clients
• Must have excellent verbal/written communication skills, interpersonal skills, detail-orientation, follow-though skills
• Must have strong analytical, research, and quantitative skills
• Advanced Excel and PowerPoint skills, formulas, v-lookup, conditional formats, pivot tables, etc.
• Must possess/develop a strong understanding of the technology marketplace including awareness of key publishers, products and trends

Preferred

• Experience with Prisma and experience with Research tools such as Nielsen, ComScore preferred

Benefits

• robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.
• medical coverage, dental, vision, disability, 401K, parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off