Responsibilities

• Lead development of digital media strategies and investment recommendations across all digital channels, ensuring alignment with client business objectives and luxury brand positioning.
• Serve as the primary day-to-day digital investment lead and strategic partner for client stakeholders.
• Oversee campaign planning, activation, optimization, and performance analysis to ensure successful delivery against KPIs.
• Translate data and campaign performance into actionable insights and strategic recommendations for clients and internal teams.
• Collaborate with Commerce, Search, Social, Programmatic, and Partnerships teams to develop integrated, audience-first media plans.
• Develop and present compelling media recommendations, performance recaps, thought leadership, and innovation opportunities to clients.
• Build and maintain strong relationships with media partners, evaluating emerging opportunities, partnerships, and marketplace trends.
• Ensure financial stewardship across digital investments, including oversight of billing accuracy, reconciliations, vendor management, and forecasting.
• Lead, mentor, and develop team members while fostering a collaborative and high-performance culture.
• Champion innovation by identifying new media opportunities, technologies, measurement approaches, and consumer engagement strategies relevant to luxury audiences.

Requirements

• B.A. or B.S. in Marketing, Advertising or related field highly preferred
• 8+ years of digital media buying experience
• Demonstrated experience leading integrated digital media strategies for national or global brands.
• Strong client leadership experience, including presenting recommendations and performance insights to senior stakeholders.
• Deep understanding of the digital media ecosystem, including Programmatic, Paid Social, Search, Online Video, Retail Media, Partnerships, and Measurement.
• Proven ability to analyze data, identify insights, and translate findings into strategic recommendations.
• Strong financial management experience, including budget oversight, billing reconciliation, and investment stewardship.
• Advanced proficiency in Excel and PowerPoint, including pivot tables, v lookups, financial analysis, and executive-level presentations.
• Experience with Prisma and industry research platforms such as Nielsen, Comscore, MRI-Simmons, or similar tools preferred.

Nice to Have

• Luxury, premium, or high-consideration brand experience strongly preferred.
• Content partnership and custom media program experience preferred.

Benefits

• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.