Director of Client Marketing Strategy

Denver, CO (On-site)

$148K/yr – $192K/yrDirector/Executive7+ years expFull time

Posted 2 months ago

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Job Summary

Drive client-services leadership for Cardinal’s integrated platform, coordinating marketing strategy, onboarding, and cross-functional service delivery.

  • Own development of cohesive sales narratives and pitch materials.
  • Must-have: 7+ years in marketing/strategy with 3+ in a leadership role, preferably in real estate.
  • Standout: Direct experience shaping services scope and accelerating time-to-market for new clients.

Job Description

Responsibilities

  • Partner with the Business Development team to develop cohesive sales narratives that position Cardinal as a full-platform partner.
  • Assist in development and refinement of pitch decks and presentation materials, ensuring alignment across Cardinal's products, services, and value proposition.
  • Develop marketing strategies for prospective clients that demonstrate the value of Cardinal's integrated platform.
  • Attend client pitches and presentations to speak specifically to marketing strategy, Agency FIFTY3, and platform capabilities.
  • Support Business Development team with storytelling of Cardinal's verticals, partnerships, and internal product offerings.
  • Collaborate with the Business Development team to drive an increase in the attachment and adoption rate of Agency FIFTY3, CX3, and other value-added services.
  • Guide clients through available services and recommend solutions based on asset needs and performance goals.
  • Proactively identify gaps in client experience and recommend process improvements to enhance operational efficiency and improve Cardinal’s overall scalability for new business.
  • Partner with Agency FIFTY3 and internal departments to define scope of services for new clients.
  • Coordinate execution of contracted marketing services including Agency FIFTY3 and third-party vendors.

Requirements

  • Bachelor’s degree required in Marketing, Business Administration, or a related field.
  • Minimum 7+ years of experience in marketing, strategy, or sales enablement roles, with at least 3 years in a leadership or Director-level capacity.
  • Proven experience in the multifamily or student housing real estate industry.
  • Strong work ethic, integrity, a passion for real estate and a desire to learn and grow
  • High proficiency in CRM software (e.g., Salesforce), marketing automation platforms (e.g., HubSpot/Pardot), and data visualization tools (e.g., Tableau or Looker)
  • Excellent organizational skills and ability to manage multiple tasks and competing priorities
  • Strong written and oral communication skills required
  • Available to travel as needed

Benefits

  • Eligible to participate in the company benefits plan.
  • We offer health, vision, dental, and pet insurance.
  • We offer a 401(k) retirement plan, student loan assistance, licensing and continuing education reimbursement, and parental leave
Cardinal Group Companies logo

Cardinal Group Companies

The strength of Cardinal is rooted in our identity. We know who we are – we are a culture-based company that attracts top talent, strives for excellence through team performance, and allows the percolation of the best ideas throughout the organization as a means of constant improvement in and throughout our businesses. We launch new opportunistic ventures in synergistic and complementary sectors. Our culture and our commitment to excellence have built a strong-and-valuable reputation in the labor, client, and equity markets.

Founded in 2007
Denver, CO, US
1.3K employees (273 in marketing)

Traffic Signals

Monthly Visitors
11.2K
Traffic Source Mix
Search
39.6%
Direct
47.2%
Referral
8%
Social
3.7%
Paid
1.3%

Headcount Trend

Current headcount: ~1.5K

Marketing Team

Marketing Team Size
273 (19% of company)
Median Career Experience
4 years
Median Tenure
2.5 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$5.3K
Last Raise
$5.3K
Grant, 12 months ago

Funding History

  • Mar 2025
    Grant • $5.3K

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