Director of Apparel and Social Commerce at TaskForce | New York, USA | $110K/yr – $140K/yr

TaskForce

Director of Apparel and Social Commerce

New York, USA (Remote)

$110K/yr – $140K/yrSenior Level5+ years expFull time

Posted 5 months ago

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Job Summary

Drive merch strategy and production for culture-driven campaigns, blending streetwear aesthetics with social-impact storytelling.

Own end-to-end merch development across apparel and ephemera for culture-driven campaigns
Must-have: 5+ years in merch or culture-driven e-commerce
Standout: experienced with creators/influencer distribution and social-first channels

Job Description

Responsibilities

Help develop merchandise tied to political, cultural, and social impact movements
Translate campaign messages and cultural moments into wearable and shareable visual objects
Treat merch as a tool for identity, solidarity, and message amplification
Lead day-to-day development across apparel (shirts, hoodies, hats) and cultural ephemera (posters, stickers, buttons, prints, totes, and other small-format items)
Ensure products align with current culture, protest traditions, internet aesthetics, and streetwear-adjacent trends
Develop strategies to distribute merch through creators, influencers, and community partners
Support and manage paid acquisition efforts across social platforms to amplify product visibility
Identify organic distribution pathways — meme pages, movement networks, cultural communities
Help ensure merch is embedded in cultural moments, not just posted on storefronts
Collaborate on launch plans that combine storytelling, creator seeding, and platform-native content

Requirements

5+ years in merch, apparel, culture-driven e-commerce, or product marketing
Experience with TikTok Shop, Instagram shopping, Shopify, or similar platforms, including the build out of digital storefronts from scratch.
Experience working with creators, influencer distribution, or social-first marketing ecosystems
Familiarity with paid social acquisition and performance-driven product promotion
Strong design sensibility and understanding of trend-driven, culturally relevant merchandise
Experience in fast-moving, culturally responsive environments
Interest in or experience with social impact, politics, advocacy, or movement-based work

Benefits

Salary Range: $120,000 - $150,000 plus incentives
Full health, dental, and vision coverage
Remote-first team: candidates may live anywhere in the United States
Work at the intersection of culture, politics, creativity, and media
Collaborative, mission-driven environment focused on real-world impact

Nice to Have

TaskForce

3.0 Glassdoor

Taskforce is an American veteran-owned company that provides consulting and business support services to a broad mix of industries including health care, insurance, logistics, accounting and finance. We help clients make significant and enduring improvements to their operational performance by developing custom solutions that integrate a team of our specialists to solve their business needs.Our team of American and European professionals recruits and manages a talented and highly educated Taskforce operating from our service centers in the Republic of Macedonia, which has emerged as the most ideal offshore business destination in the world because of its location, commitment to education, English prevalence, and unique economic conditions. Simply put, our team members provide more value per dollar than any others in the world.By using a Train the Trainer model, Taskforce can rapidly train and deploy a dedicated team to implement custom solutions for any industry, including✔ Healthcare: Medical Coding (Real Time and Batch), Special Coding Audits and Reviews, Medical Billing, Charge and Payment Posting, Appointment Scheduling, Patient Registration, Pre-Insurance and Pre-Cert Verification, Denial Management, Virtual Medical Scribing, Customer Care Center (Inbound Call Support), and more.✔ Insurance: Policy Checking, Endorsements, Submissions, Applications, Claim Adjustments, Loss Run Reports, Data Entry, Commission Reconciliation, Certificates, Proposals, Quotes, Statement Reconciliation, and more.✔ Accounting: Bookkeeping, Payroll processing, Accounts Payable, Accounts Receivable, Management Reporting, Customized Services Taskforce is headquartered in Knoxville, Tennessee and has service centres in Macedonia (Skopje, Bitola,Prilep,Shtip) and Croatia (Zagreb). Contact us at contact@taskforcebpo.com or visit our website https://www.taskforcebpo.com to learn more about our services.

Founded in 2015

Knoxville, Tennessee, USA

1.6K employees (10 in marketing)

www.taskforcebpo.com

49% recommend to a friend