Dir Product Marketing /Sr Manager Product Marketing at Infineon Technologies | USA

Infineon Technologies

Dir Product Marketing /Sr Manager Product Marketing

USA (Unknown)

Salary Not AvailableSenior Level8+ years expFull time

Posted 6 weeks ago

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Job Summary

Own WiFi/mesh connectivity product definition and GTM strategy for IoT and automotive audiences, translating customer needs into actionable use cases and driving cross‑functional delivery.

Product ownership: define and drive differentiated hardware/software/system solutions and key customer engagements.
Cross‑functional execution: collaborate with engineering, PM, operations, and regional marketing to prioritize delivery and guide execution.
Market reach: align with global sales and IoT/Automotive buyers to shape GTM, messaging, and sales enablement.

Job Description

Develop and drive differentiated product definition and business plans with target markets, customers, applications, partners, and relevant go-to-market strategies for Wi-Fi combo connectivity solutions
Define and drive product development and planning of hardware/software/system solutions to enable ease of use, and to lead key customer engagements
Translate customer needs into use cases and technical requirements for R&D
Create marketing content including competitive positioning, product updates, sales trainings, webinars, whitepapers, etc
Work closely with global sales and regional marketing teams to engage customers in IoT and Automotive markets
Collaborate with engineering, applications team, project management, and operations to guide product execution, priorities and delivery
Periodic domestic and international travel required to our global sites and key customers in North America, Europe and Asia. We are committed to providing accommodations as needed to support all employees

8+ years of experience in Wi-Fi / Bluetooth connectivity marketing, applications, or engineering role
Proven track record of defining and delivering successful products to market
Strong understanding wireless connectivity markets and use cases across IoT and automotive verticals
Strong knowledge of wireless connectivity technology (Wi-Fi, Bluetooth, 15.4, Thread, Matter, and others), and embedded systems, including MCU, software, tools
Solid understanding of product marketing and product definition processes
Exceptional communication and presentation skills
Self-motivated, organized, and detail-oriented, with the ability to inspire and influence both customers and internal stakeholders
Master's/Bachelor’s in Electrical or Computer Engineering, MBA preferred

Infineon Technologies

4.1 Glassdoor

Semiconductors are crucial to solve the energy challenges of our time and shape the digital transformation. This is why Infineon is committed to actively driving decarbonization and digitalization. As a global semiconductor leader in power systems and IoT, we enable game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT. We make life easier, safer, and greener. Together with our customers and partners. For a better tomorrow.Together, with more than 58,000 people from over 100 countries, we are not just shaping the future. We are redefining it. We engineer innovative products, while caring for our people and empowering them to reach ambitious goals. We offer work-life balance, long term growth and a supportive environment where individuality is celebrated. #WeAreIn for driving decarbonization and digitalization. Are you in?

Founded in 1999

Neubiberg, Bavaria, DEU

43K employees (1,788 in marketing)

www.infineon.com

84% recommend to a friend

85% CEO approval