Responsibilities

• Publish diverse legal and advocacy-driven content on the ALDF website, including landing pages and action centers, utilizing multiple templates and complex taxonomy.
• Update webpages on a rolling basis, with information supplied by program departments.
• Maintain and organize image and video assets in our digital media library.
• Select, crop, and size photos for the website, following organizational photography standards.
• Serve as a final check before publishing, coordinating edits as needed.
• Perform daily maintenance, monitoring, and quality assurance of the website.
• Support integration with CRM and analytics platforms.
• Support eventual new website build.
• Monitor and analyze website performance, functionality, use experience, and mobile responsiveness, and report on website metrics including traffic, downloads, and click rates, leveraging Google Analytics and Tag Manager.
• Provide insight and advice in team collaborations, with a focus on maximizing posts for use on the web and upholding content quality standards, emphasizing usability and UX, shareability, findability, style, and maintainability.

Requirements

• Bachelor’s degree in communications, marketing or a related field. In lieu of a degree, an additional 3 years of relevant experience may be considered equivalent.
• Minimum of 3 years of digital communications and production experience.
• Experience with CMS platforms, including WordPress and Drupal, required.
• Proficiency in HTML is required.
• Experience with paid digital advertising campaigns.
• Knowledge of SEO best practices
• Experience with CSS and JavaScript preferred.
• Experience with Salesforce integration.
• Experience with data analytics platforms such as Google Analytics and Tag Manager required.
• Experience with Adobe Creative Suite, Microsoft SharePoint, and Asana a plus.

Benefits

• Comprehensive health care, dental, life and vision benefits (100% employer paid); Flexible Spending Account (FSA) and Dependent Care Account (DCA) are also available.
• 192 hours of PTO.
• 19 paid holidays.
• 1-month paid sabbatical after 5 years of continuous employment.
• 16 weeks paid parental leave.
• 401k plan with a maximum 5% employer contribution match after one year of employment.
• Alternative work schedules (at manager’s discretion).
• One-time remote work allowance of $750
• Annual professional development reimbursement of up to $1,000