Digital Media Manager - Omni Retail

USA (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 2 months ago

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Job Summary

Drive end-to-end retail media leadership across major retailers, turning insights into actionable media plans and performance improvements for multi-retailer eCommerce.

  • Own Retail Media Network strategy and execution across platforms such as Pacvue and Skai, aligning with client goals.
  • Forecast spend and performance, translating data into optimized campaigns across Walmart, Target, Instacart, Amazon, and more.
  • Lead and coach Media Specialists, deliver reporting and insights, and manage agency/vendor partnerships with retailers like Walmart Connect and Instacart.

Job Description

Responsibilities
  • Be a media expert and provide strategic direction to your clients' business
  • Work with sales team to drive overall revenue growth across retailers such as Walmart, Target, Grocery Channels, Instacart, Amazon, etc.
  • Own media strategy, planning and execution across retail media network platforms and API solutions (i.e. Pacvue, Skai)
  • Forecast spend and performance to align with client business goals
  • Build paid search, onsite and offsite display media plans for clients’ eCommerce business across multi-retailers
  • Oversee and lead Media Specialist(s) to support daily advertising initiatives
  • Provide optimization recommendations based on performance and execute the changes in platform
  • Provide client’s media reporting, analysis and insights on paid media campaigns
  • Manage Retail Media Network partnerships, annual ad planning and negotiations with vendors such as Walmart Connect, Roundel, Criteo, Instacart, 8541, etc.
Requirements
  • 4+ years experience in: Paid search, display and omnichannel retail marketing
  • Experience with programmatic buying via The Trade Desk or a similar platform
  • Client or account management
  • Excellent communication and presentation skills
  • Ability to turn insights into actions, with strong story-telling capabilities
  • Strong organizational and prioritization skills
  • Ability to self-motivate and work in a fast-changing business environment
  • Willingness to roll up sleeves and dive into the details; a “can-do” attitude
  • Comfortable in spreadsheets, reporting, and analysis
Benefits
  • MPG offers a generous package of health benefits, including medical, dental, vision, STD/LTD, paid maternity/paternity leave and life insurance.
  • Our compensation program provides market industry base salary, bonuses, and 401K.
  • In addition to paid holidays, we reward an employee’s extra efforts through unlimited paid time off.
Market Performance Group logo

Market Performance Group

3.6 Glassdoor

Market Performance Group (MPG) is a leading end-to-end, strategy & services omnichannel commerce agency focused on creating the best PATH FORWARD — from market strategy to in-market reality — for today’s fastest-growing consumer packaged goods (CPG) manufacturers. With unparalleled depth and breadth of omnichannel operating experience, MPG builds and activates strategies that synergistically drive brand sales performance across both eCommerce and Brick & Mortar retailers. The company leverages the expertise of seasoned manufacturer and retailer experts with significant experience delivering top-line revenue and bottom-line profit. Its highly regarded team of 400+ strategy and commercialization professionals combine leading-edge omnichannel expertise with strategic consumer, category, and marketplace insights to create competitive advantage and drive profitable growth for CPG brands. Whether focused on game-changing business strategies or go-to-market executional support, MPG has built a strong reputation as a trusted partner and valuable resource to health & wellness, food & beverage, and retail giants, along with leading private equity firms and their operating companies. MPG offers best-in-class, end-to-end capabilities and integrated solutions for a wide range of strategy and commercialization needs. These include Strategy & Business Consulting, Omnichannel Strategy & Services, Business Analytics & Insights, Consumer Marketing & Retail Activation, Order to Cash/3 PL and FleXforce®, for short- or long-term, plug-and-play support for marketing, sales strategy and other capability areas. #marketing #digitalmarketing #ecommerce #retailmedia #omnichannel #marketingstrategy #consulting #analytics #insights #shoppermarketing #branding #gotomarket #cpg #cpgindustry

Founded in 2002
Princeton Junction, New Jersey, US
695 employees (155 in marketing)
63% recommend to a friend
94% CEO approval

Traffic Signals

Monthly Visitors
3.7K
Traffic Source Mix
Search
31.2%
Direct
45%
Referral
7.7%
Social
14.3%
Paid
1.6%

Headcount Trend

Current headcount: ~707

Marketing Team

Marketing Team Size
138 (20% of company)
Median Career Experience
15 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Last Raise
Private Equity, 5 years ago

Funding History

  • Jan 2021
    Private Equity

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