Digital Marketing Specialist

Phoenix, AZ (Hybrid)

$1K/wk – $2K/wkMid LevelPart time

Posted 4 weeks ago

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Job Summary

Own the paid ads engine for a remote defense products brand, from creative tests to ROAS-driven budget shifts across Facebook, Google, and programmatic, with weekly CEO updates.

  • Growth/Performance: Own ROAS targets with daily budget reallocation and audience tweaks.
  • Measurement & Attribution: Use tracking platforms to optimize multi-channel spend and report KPIs to leadership.
  • Campaign Experimentation: Continuously test ad copy, audiences, and landing pages to lower CAC and lift scale.

Job Description

Own the paid ads engine for a remote defense products brand, from creative tests to ROAS-driven budget shifts across Facebook, Google, and programmatic, with weekly CEO updates.

  • Growth/Performance: Own ROAS targets with daily budget reallocation and audience tweaks.
  • Measurement & Attribution: Use tracking platforms to optimize multi-channel spend and report KPIs to leadership.
  • Campaign Experimentation: Continuously test ad copy, audiences, and landing pages to lower CAC and lift scale.
Infinite Defense logo

Infinite Defense

A small business in Phoenix, AZ manufacturing patent pending, self-healing, reusable shooting targets out of 100% recycled rubber bringing sustainable innovation to the shooting community and evolving old practices.

Founded in 2019
Phoenix, Arizona, USA
4 employees

Traffic Signals

Monthly Visitors
32.9K
Monthly Google Ads Budget
$2K
Traffic Source Mix
Search
44.6%
Direct
19.2%
Social
7.9%
Paid
11.7%

Headcount Trend

Current headcount: ~4

Marketing Team

Marketing Roles Posted (Last 30 Days)
1