Digital Marketing Specialist - Bracco Medical Technologies

Eden Prairie, MN (Hybrid)

$81K/yr – $88K/yrMid Level3+ years expFull time

Posted 2 days ago

Job Summary

Owns end-to-end digital marketing programs within healthcare contexts, driving website, email, and social campaigns, with a focus on analytics, SEO/SEM, and marketing automation.

Job Description

Requirements

  • Bachelor's degree in Marketing, Communications, Digital Marketing, Business, or related field.
  • 3-5 years of experience in digital marketing, preferably within healthcare, medical device, pharmaceutical, or life sciences industries
  • Experience managing websites, email marketing platforms, and social media channels
  • Strong understanding of SEO, SEM, digital advertising, and marketing analytics
  • Experience with Google Analytics, CRM systems, and marketing automation platforms
  • Excellent written and verbal communication skills
  • Strong project management and organizational abilities
  • Ability to manage multiple projects in a fast-paced environment
  • Other - Ability to travel domestically ~10%

Preferred

  • Medical device or healthcare marketing experience
  • Experience supporting product launches and commercial marketing initiatives
  • Working knowledge of highly regulated medical device markets across the globe
  • Experience with Salesforce, HubSpot, Marketo, Pardot, or similar platforms
  • Experience with Adobe Creative Suite, Canva, or other content creation tools
  • Knowledge of healthcare provider and hospital audiences

Benefits

  • Paid Time Off, Company Holidays & Paid Family Leave – We provide PTO and Company Holidays to help you recharge, relax and do what’s important to you, when it’s important to you. Our 100% paid family leave options for parents, grandparents and eligible family members provide support for growing families as well.
  • Achieve – Beyond competitive compensation, we offer options to help you plan for a financially secure future, including an annual incentive plan and 401k savings plan contributions.
  • Live well – We offer comprehensive benefit options to help protect you along the way, including medical, dental, vision, and life insurance, employer HSA contributions, employee assistance program, short-term disability, etc.
  • Evolve – Through structured on-the-job learning, workshops, seminars, and our tuition reimbursement program, you’ll find many opportunities to grow, personally and professionally.
  • Choose – You won’t find “stuffy” here whether your position requires a hybrid or in-the-office working arrangement. That means business casual for your attire and flexibility in your schedule, wherever possible.
Bracco Medical Technologies logo

Bracco Medical Technologies

At Bracco Medical Technologies, every employee has an impact on our Mission to empower lifesaving decisions. We create medical devices that give healthcare providers the insights they need to confidently and safely diagnose patients. Our unique line of products includes Intravascular Ultrasound (IVUS), Fractional Flow Reserve (FFR), Cardiovascular Imaging contrast delivery (CVi), and CT and MRI contrast delivery systems.

Eden Prairie, Minnesota, USA
250 employees (4 in marketing)

Salaries

Posted range

$81K/yr – $88K/yr

Taken straight from the job posting.

See all Bracco Medical Technologies salaries

Marketing Team

Marketing Team Size
4 (2% of company)
Median Career Experience
2 years
Median Tenure
1.4 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1.6K
Traffic Source Mix
Search
24.2%
Direct
53.1%
Referral
5.8%
Social
15.6%
Paid
1.3%

Headcount Trend

Current headcount: ~250

Recent News

Bracco Medical Technologies logo

Digital Marketing Specialist - Bracco Medical Technologies

Bracco Medical Technologies · Eden Prairie, MN · Hybrid