Digital Marketing Manager

Columbus, GA (On-site)

$77K/yr – $95K/yrSenior LevelFull time

Posted 5 weeks ago

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Job Summary

Own cross channel marketing measurement and analytics across paid, SEO, social, and email, while shaping content-led growth and revenue decisions.

  • Cross channel Measurement & Analytics: Define the measurement framework and deliver customer insights that inform budget and investment shifts.
  • Content & Campaign Execution: Own content-driven campaigns from concept to launch and maintain consistency across digital touchpoints.
  • Channel & Audience Strategy: Align with sales and revenue teams to optimize buyer journeys and program effectiveness.

Job Description

Responsibilities

  • Lead marketing campaigns from idea to execution.
  • Research industry trends, competitive positioning, and best practices to improve programs.
  • Negotiate advertising contracts.
  • Develop and implement online marketing programs to grow sales and revenue.
  • Shape and execute our content strategy.
  • Manage digital channels.
  • Strengthen brand presence across the buyer journey.
  • Define and evolve advanced measurement across paid media, SEO/AEO, organic social, email, onsite, and web/app experiences.
  • Monitor and optimize online media campaigns to stay fresh and effective.
  • Lead strategic online initiatives.
AC Hotels by Marriott logo

AC Hotels by Marriott

A New Way To HotelBy focusing on the little things, we've created something big.Each of our spaces is built from the ground up with a visionary's spirit and a designers' eye. It's an experience that feels stylish, yet efficient. Alluring but purposeful. Every detail is considered to provide just the beautiful essentials.When designing AC Hotels, we focused on the essentials of a beautiful stay and have created an experience unlike any other. Our continental breakfast found European inspiration. We replaced room service with the flexibility of a quick snack or evening tapas plates. Our bartenders are true urban spirits who will share the unique buzz of the city and all it has to offer. It’s an experience that has been designed to give you the essentials.With more than 150 hotels around the world, our goal is to continue growing. And that’s why we want to discover your talents and nurture them. If you want to join a venture that is constantly evolving and where the emphasis is on people, then AC Hotels by Marriott is the company for you.------------AC Hotels by Marriott ofrece un producto para un viajero con estilo de vida urbano y moderno, incorporando una combinación única de calidad, confort, diseño y tecnología. Todos los hoteles de la marca se distinguen por recibir a sus clientes desde su espacio único e innovador AC Lounge, con servicios como WiFi y eat&drink. Un espacio ideal para trabajar cómodamente o relajarse con una bebida o un snack. Las habitaciones de AC Hotels by Marriott ofrecen su distintivo toque contemporáneo con camas cubiertas únicamente por sábanas blancas, brillantes parqués de madera, y baños modernos.

Founded in 1927
Bethesda, Maryland, USA
2.6K employees

Traffic Signals

Monthly Visitors
58.5M
Monthly Google Ads Budget
$4.5M
Traffic Source Mix
Search
37%
Direct
47.4%
Referral
12.8%
Social
0.8%
Paid
1.9%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

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