Digital Content Producer

Las Vegas, NV (On-site)

Salary Not AvailableMid LevelFull time

Posted 7 months ago

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Job Summary

Own the day-to-day content operations for local news across online, mobile, and social, with a KPI driven mindset to grow traffic, engagement and monetization.

  • Own daily content updates across Local News, slideshows, text, audio, video and galleries to keep viewers engaged.
  • Coordinate with the editorial and interactive teams to ensure accuracy, branding and viewer focus while pushing improvements to workflow and tools.

Job Description

Responsibilities

  • Work and coordinate with the Entravision Interactive Team, Local News Directors, News Reporters and Producers, Promotions and Sales as needed and directed.
  • Identify, secure, prepare and update News content Online, Mobile, and Social Network
  • Perform daily updates of sites including, but not limited to: Local news, slideshows, text, audio, video, local organizations, photo galleries, local events, local special categories, and other online content.
  • Monitor and improve KPI (Key Performance Indicators) like uniques, visits, page-views, and average time on site, pages per visit, lower bounce rates, social friends and followers. Online, Mobile and Social. Strong focus on growing traffic, engagement, and Monetization.
  • Keep content focused on relevancy for our viewers.
  • Support branding, marketing and promoting our interactive properties.
  • Assure content is free of errors, typos, and other spelling and grammar mistakes.
  • Avoid broken links, broken images, missing content.
  • Perform other duties as needed, and as directed by your News Director.
  • Maintain a positive attitude towards work.
  • Be viewer focused, striving to provide top-notch value, local information and entertainment to our consumers.
  • Be innovative: Consistently look for opportunities to improve the way we operate through creativity and hard work.
  • Use the system provided for feedback and constantly think on potential improvements to the backend and front end.
  • Be aware of the release of new tools and use them.
  • Pursue individual growth, learning and leadership qualities.
  • Develop a fun, friendly work environment. Create a positive team and family spirit.

Requirements

  • Excellent creative writing and proofreading. Be able to write in English as well as Spanish and translation skills in order to handle a large volume of content responsibilities.
  • Basic graphic design skills
  • Familiar with all mainstream social media platforms
  • Experience using software applications for image, picture/audio/video editing software application to create online graphics, photo editing & retouching, animations and other content
  • Experience working with online video production software like Adobe Premiere/After Effects, Final Cut Pro, Motion, iMovie
  • Experience working with content within a CMS (Content Management System) environment such as: WordPress, Drupal, Joomla, Movable Type, or similar
  • Basic knowledge of HTML/CSS in order to create content for the web. Including experience with HTML Editors.
  • Punctuality.
  • Dependability.
  • Excellent Communication Skills.
  • Technical Capability.
  • Ability to Work Independently.
      Entravision logo

      Entravision

      3.4 Glassdoor

      Entravision is a media and advertising technology company. In the U.S., we maintain a diversified portfolio of television and radio stations and digital advertising services that target Latino audiences and beyond. Our unique broadcast media assets include 49 television stations (making us the largest affiliate group of the Univision and UniMás television networks) and 43 Spanish-language owned & operated radio stations, plus network audio, streaming, and app platforms. We are proud to create unique 360 marketing solutions for over 2,500 clients. Our advertising technology business consists of Smadex, our programmatic ad purchasing platform, and Adwake, our mobile growth solutions business. Headquartered in Los Angeles, California, USA. Shares of Entravision Class A Common Stock trade on The New York Stock Exchange under EVC.

      Founded in 1996
      Burbank, California, USA
      392 employees (138 in marketing)
      51% recommend to a friend
      49% CEO approval

      Traffic Signals

      Monthly Visitors
      27.3K
      Traffic Source Mix
      Search
      40%
      Direct
      44%
      Referral
      9.8%
      Social
      4.9%
      Paid
      1.1%

      Headcount Trend

      Current headcount: ~392

      Marketing Team

      Marketing Team Size
      119 (30% of company)
      Median Career Experience
      17.5 years
      Median Tenure
      3.8 years
      Marketing Roles Posted (Last 30 Days)
      1

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